Top 4 Reasons Why You Should Be Printing Prepared Food Labels In-House

Posted on by Kelsey Sullivan

printing prepared food labels in-house
Many companies outsource their product labels to save on costs and maintain production efficiency. But when you break it down, is outsourcing really the most efficient route? Depending on your business size and needs, it could be more beneficial printing prepared food labels in-house.

Here are our top four reasons why taking label production in-house can be the better option:

1. Outsourced Printing Comes at a Price

While using another facility to produce your prepared food labels might seem like a giant weight off your shoulders, it may not necessarily be the case.

Outsourcing can end up severely delaying your labeling process, costing your business valuable time and money.

For example, if an outsourced label shipment becomes delayed, so will the orders your company was scheduled to have in stock and on the shelves. These delays will happen, as do errors.

print grocery store labels

Misprints can cause setbacks and affect the use by/sell by dates on your products. This is especially true for made to order businesses and prepared foods.

The best way to avoid these dilemmas is investing in a small, short-run digital label printer to easily bring production in-house.

On implementing short-run digital label printers in-house, Impression Technology Europe reveals, “Not only is the initial investment much more affordable but the cost per print is extremely low. After doing the math, most clients will find it will be much more cost effective than outsourcing and based on the output.”

Our main alternative to outsourcing, investing in an in-house digital label printer will not only save you time, but also reduce cost-per-label.

2. NOT ALL ENVIRONMENTS ARE CREATED EQUAL

Printing prepared food labels in-house has its benefits when varying environmental requirements come into play.

printing prepared food labels in-house

Just because some prepared foods need to be frozen, doesn’t mean the quality and appearance of your packaging should suffer. It’s important for your store’s frozen foods to remain cohesive with the rest of your prepared food line. After all, it is your brand.

However, using the wrong label for the products environment can lead to wrinkles due to condensation, fading due to exposure or loss of adhesion and labels falling off.

If your business is using regular pre-printed labels, chances are, the labels won’t hold up in your storage environment.

Ultimately, finding the correct label material is just as important to your printed results as your design. QuickLabel has developed special materials that are capable of absorbing the inks so that printed labels do not smear and reproduce the most accurate colors possible.frozen food label printer

The ability to maintain complete control over your label materials and printing process will allow your business to have a streamlined, efficient process with branded labels that look the part.

One example of easy in-house printing solution is QuickLabel’s flagship Kiaro!Kiaro! D or wide format QL-800 inkjet label printers. These printers are known for printing frozen food labels that are extremely durable and still generate high-quality 1200 – 1600 dpi imagery.

With the right in-house printer, you’ll have professional frozen food or beverage labels printed instantly and can be applied to products that are already frozen, or before they go into the freezer.

3. It’s Not Easy to Keep Up with FDA Regulations & Demands

Keeping up with the FDA’s changing regulations and formats can greatly affect your product labels. If standards are not met, your entire product line could suffer from massive recalls.

label nutrition facts tableThis intimidating process includes font restrictions, mandatory statements, allergen alerts and stringent calculations for daily values.

As a food manufacturer or grocer, you want to spend your energy on your recipes, production, branding and sales – not on interpreting FDA labeling mandates.

While it is absolutely necessary to adhere to FDA regulations to avoid recalls and present your customer with the quality and transparency they deserve, you can make it easier on your business.

printing prepared food labels in-houseThis is where an in-house label printer truly shines. For every change in date, rule, format, etc., you have the ability to immediately customize your labels on the spot.

Printing prepared food labels in-house gives you the ability to print the exact number of labels you need for what’s in-stock, on-demand. Meaning no more wasted labels, no more overstock and no more falling short.

This gives you more flexibility in your printing process, as well as introducing the option for seasonal or promotional packaging.

4. Things Are Better When You’re in Control

Your labels are the face of your brand, so you always want to maintain professionalism and put your best foot forward.

If you want to be in control of your business and remove exterior dilemmas, it may be time to consider printing prepared food labels in-house.

printing prepared food labels in-house

If you’re interested in high-quality, short-run label printing in-house, feel free to view our line of complete labeling solutions, including software, media and a wide range of digital label printers from monochrome barcode printers to photographic inkjet color labeling systems and presses.

Or, if you’d like to speak with one of our field sales engineers or media specialists, feel free to contact us for more information! They would be happy to work with you to find the right solution for your application.

 

Don’t forget to follow us on Twitter, like us on Facebook and connect with us on LinkedIn.

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PACK EXPO Las Vegas: Enhancing Your Printing Solutions

Posted on by Kelsey Sullivan

PACK EXPO Booth 2017 Las VegasPACK EXPO Las Vegas: Enhancing Your Printing Solutions

For those of you who could not attend, it’s time to for a PACK EXPO 2017 recap! If you weren’t able to see us at our booth, this year’s PACK EXPO Las Vegas was one of the most attended, most successful shows for QuickLabel & TrojanLabel.

Selling units right off the floor at both the main PACK EXPO booth and Healthcare Packaging booth, we were ecstatic from the positive reception of our new business unit and product releases.

Expanding Our Printing Solutions

Since our business unit expanded to include TrojanLabel™, a growing force in the digital label press, overprinting and specialty printers industry (February 2017), we had yet to host a trade show together in the USA –making this year’s PACK EXPO Las Vegas all the more exciting.

A fantastic complement to our tabletop label printers, TrojanLabel products include the T3-OP (Trojan3), a digital professional packaging and converting overprinting system and the T2 (Trojan2), a sophisticated digital label mini press and more exclusive printers released at the show.

The acquisition of TrojanLabel helped to amplify the strength and capabilities of both brands as known leaders in the industry of tabletop label printers for in-house custom color labels and professional label presses and specialty printers.

Being our first show together in the USA, we were ecstatic to share our experience at PACK EXPO together as well as see how well it was recognized by the current and new customers that visited our booth!

Exclusive PACK EXPO Product Releases 

Perhaps the most eventful portion of PACK EXPO 2017 was the unveiling of our latest QuickLabel and TrojanLabel label printer and presses.

As a show exclusive, booth visitors were able to view live demonstrations and learn more about the benefits of our four new innovative solutions:

  • QL-30 and QL-60
  • Trojan™ T2-C
  • Trojan™ T4

 

QL-30 & QL-60

New QuickLabel thermal printers

Both compact, monochrome high-speed thermal transfer printers the QL-30 and QL-60 are perfect for barcoding and other one-color labeling applications. Innovative upgrades include a full-color touchscreen interface, complete with video and Wi-Fi. Ideal applications for the QL-30 and QL-60 are hazardous substance labeling, including cardboard boxes, pallets and other exposed surfaces.

Trojan T2-C

With the full capacity of a larger press, the T2-C is a compact label press that easily fits into any size print department with a footprint of less than 4 square feet. For ideal print quality and registration, the T2-C is optimized with automatic tension control, built-in web guide and intuitive TrojanControl touch panel interface. The T2-C is designed for 24/7 production and ideal for brand owners, print shops and professional label converters.

Trojan T4

While not at the show, the Trojan T4 was simultaneously released and displayed at Labelexpo Europe.

An all-in-one digital label production and finishing press, the Trojan T4 extends the TrojanLabel product line into the high-production environment for professional label converting. For advanced label production and finished rolls of superior quality, the T4’s advanced digital inkjet press prints, laminates, die cuts and slits brilliant full-bleed color labels up to 1600 x 1600 dpi resolution at speeds up to 60 feet/18 meters per minute. A compact all-in-one label production solution, the T4 is fast, reliable and easy to use, while taking up less than 7-1/2 feet of work space.

Overall, we were happy to share our total labeling solutions and printing solutions with attendees to help accelerate and enhance their business.

We want to thank everyone again for coming out! Thank you for the experience, PACK EXPO. See you next year!

To learn more about our printing solutions, please feel free to visit us on our QuickLabel and TrojanLabel websites.

 

Don’t forget to follow us on Twitter, like us on Facebook and connect with us on LinkedIn.

 

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QuickLabel & TrojanLabel: The Complete Packaging and Labeling Solution

Posted on by Kelsey Sullivan

Complete packaging and labeling solutionQuickLabel & TrojanLabel: The Complete Packaging and Labeling Solution

Since introducing the first color label printer in 1994, our goal has been to provide industry best on-demand label printers as a complete packaging and labeling solution.

First color label printerFrom the Sundance in 1994, a four color thermal color digital transfer printer to the original Kiaro! in 2010 to the new QL-240 in 2017, we have always striven to provide innovative, high-quality printing technologies that make the lives of customers easier.

QuickLabel label printers

Continuing to push the progressive envelope, QuickLabel’s parent company, AstroNova®, recently acquired a new division that specializes in larger, more versatile printing systems.

In February 2017, our business unit expanded to include TrojanLabel™, a growing force in the digital label press, overprinting and specialty printers industry.

Who is TrojanLabel?

Beginning in Denmark in 2012, TrojanLabel has globally revolutionized color printing technology with the production of their digital color label presses and specialty printer systems for a broad range of end markets.

Trojan2 label printing pressDesigned with higher volume and professional applications in mind, TrojanLabel is an obvious choice for anyone considering larger-scale, specialty printing systems.

A fantastic complement to our tabletop label printers, TrojanLabel products include the T3-OP (Trojan3), a digital professional packaging and converting overprinting system and the T2 (Trojan2), a sophisticated digital label mini press.

To learn more about TrojanLabel, feel free to visit the TrojanLabel website.

What Does This Acquisition Mean for QuickLabel?

To put it simply, the Product Identification unit of AstroNova will include QuickLabel and TrojanLabel. This means, in addition to specializing in tabletop labeling systems, AstroNova Product Identification will also support TrojanLabel’s specialty overprinting and digital press systems.

While QuickLabel and TrojanLabel remain separate divisions, both will fall under the same business unit of the AstroNova parent company.

How Does This Benefit You?

Ultimately, the acquisition of TrojanLabel amplifies the strength and capabilities of both brands, known leaders in their industry.

Gregory A. Woods, AstroNova’s President and Chief Executive Officer, shares, “QuickLabel and TrojanLabel provide customers with a broad portfolio of products spanning tabletop printers and light-production label printers as well as advanced specialty printing systems.”label printers and overprinting printing presses

As a whole, we are now able to provide products, services and supplies that improve the consumers’ ability to track and market their products in small to large scale businesses, spanning all industries.

With additional options to match your specific needs, we can now deliver a wider range of application specific packaging and labeling solutions — furthering our goal to provide the complete packaging and labeling solution.

Where Can You See the New TrojanLabel Products?

We are pleased to announce for the first time ever, QuickLabel and TrojanLabel will be showing together at PACK EXPO 2017 in Booth #C-2731.

pack expo las vegas 2017

Held in Las Vegas, Nevada, this will be an exclusive event for all PACK EXPO attendees.

While we expect to host many trade shows together down the line, this is your chance to get ahead of your competition.

We are pleased to officially be able to provide the best solutions from tabletop label printers to specialty and digital printing presses for consumers worldwide.

We’re looking forward to seeing all those who plan on attending #PACKEXPO2017 for our exclusive first show together!

 

Don’t forget to follow us on Twitter, like us on Facebook and connect with us on LinkedIn.

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How to Make Your Custom Cosmetics Labels Attractive and Effective

Posted on by Kelsey Sullivan


In the cosmetics industry, looks matter. There’s a lot of pressure for product packaging to portray the end results –even when working with small surfaces.

But while trying to catch the consumer’s eye, there are still regulations products must follow. So how can you make your custom cosmetic labels both attractive and effective?

First Things First: Product Requirements

Regardless of your product line, you need to be aware of the industry requirements.

What are the most common rules and regulations for labeling in the cosmetics industry?

According to the Federal Food, Drug, and Cosmetic Act, it is prohibited to market cosmetics that are adulterated or misbranded as well as while in interstate commerce.

FDA regulations are required for any product, except soap, intended to be applied to the human body for cleansing, beautifying, promoting attractiveness or altering appearance.

A cosmetics label is considered misbranded if:

  • labeling is false or misleading
  • label does not state the name and address of the manufacturer, packer, or distributor or the net quantity of contents
  • the required information is not stated prominently, with conspicuousness and in terms that it is read and understood by consumers under customary conditions of purchase and use the container or its fill is misleading

Read the full list of FDA cosmetics labeling standards here.

Make Compliance Easier 

Ensure products meet all FDA regulations and easily maintain labels with an in-house label printer – this includes overseas,  certifying compliance within each country.

Printing in-house also offers a much more affordable option compared to outsourced printing.

By printing in your facility, you have the ability to produce large or short runs of labels as needed with expiration dates, ingredients lists, allergen warnings, barcodes, organic and natural certifications.

Check out some of our favorite commercial color label printer options here!

Make Sure Your Products Have What They Need 

In addition to FDA requirements, environmental exposure can require a higher need for durability.

If you offer lotion, body wash or facial cleansers, you may want to consider a printer that applies water-resistant labels. This will help protect your labels fading or peeling.

Utilizing these resistant labels will bring your products to another level of professionalism. By adhering to both FDA standards and product needs, your cosmetics will perform effectively.

Watch how CJ’s Unique Boutique uses their durable QuickLabel printer to label all of their lotions and creams:

Stand Out On The Shelves!  

Looks matter in this industry.

Makers of cosmetics and personal care products don’t just need a lot of labels – they need a lot of different labels. One body lotion alone can be available in dozens of different scents, array of bottles, tubs and more.

Your product packaging is what makes you stand out from the competition. What catches eyes on the shelves can be the difference between the purchase of your brand over a competitors.

If you’re looking for a cost-effective way to enhance your cosmetics label designs, an in-house label printer is the best solution.

Not only will printing cosmetics labels in-house save money, but it is perfect for short-runs of seasonal products, new scents, sizes and formulations – especially when it comes to the design process.

Using your own label printer will allow you to control your label from start to finish – making sure it showcases your product as envisioned.

Make Your Custom Cosmetics Labels Attractive and Effective With The Kiaro! 

If you’re looking for a photo-quality, colorfast label printer with high-production rates, we recommend the Kiaro! color label printer (as used by CJ’s Unique Boutique).

The Kiaro! is an extraordinarily fast printer with the ability to produce beautiful, vibrant color labels in astounding 1200 dpi.

“It’s a cost effective time saving printer. It creates excellent quality labels for our packaging, and I couldn’t be happier.”
– Ryan Flynt, CJ’s Unique Boutique

By acknowledging your products packaging design, durability of labels and FDA standards, custom cosmetics labels are able to function effectively while attracting consumers to your products.

If you’re interested in learning more about creating eye-catching labels in your own facility, feel free to check out our website!

 

 

 

 

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3 Easy Steps to Make Your Wine and Beer Labels Stand Out

Posted on by Kelsey Sullivan

If you brew beer or bottle wine, you already know the challenges that occur once your products are sent to market. You need to make your wine and beer labels stand out in order to get on the consumer’s radar.

But, the shadows of big name-brand competitors make it extremely difficult for new, local breweries and wineries to thrive.

How Do They Do It?

How is it so easy for these companies to stay on top? It’s all in the package branding.

With well-known brands, it’s easy for consumers to walk into a store and pluck a product off the shelves. The familiarity, years of experience and trustworthiness of a brand make these decisions a no-brainer. But everyone has to start somewhere, right?

What Can You do to Make Your Brews Stand Out?

A number of things (these big companies didn’t come out of nowhere).

It all started with an idea and a plan. After determining the basics, there are a few extra things you need to make your wine and beer labels stand out and give your brand that extra push.

1. It’s All in the Packaging

Humans are visual beings, so first impressions matter. Especially when targeting first time buyers browsing through the aisles of their local liquor store.

In fact, the human brain processes images 60,000 times faster than text, and 90 percent of information transmitted to the brain is visual.

Since consumers can only view your products as they browse, what they find aesthetically pleasing makes all the difference.

According to Barrett Brynestad, Associate Creative Director/Designer for TDA Boulder, the package should tell consumers as much as possible about the beer, from the occasion to taste profile and overall brand ethos.

Our advice: Design your product label well and design it to be easily recognized. It can be as simple as your color scheme and font, qualifying image or logo, etc. Whatever it is, it has to be unique to you. Investing in a talented artist or graphic designer always helps.

After all, your brand logo is arguably the most important part of your product.

Check out some examples of branded beer labels that understand the importance of story-telling branding.

2. Save Face on the Shelves…and Money in Your Pocket

Once you have successfully created your brand label, it’s time to start labeling your cans and bottles.

Outsourced printing can get expensive. For local wineries or breweries, it may be wiser to print your product labels in-house. In addition to avoiding fees and delays, you’ll be able to control the entire process within your own facility.

If you choose to print in-house, you must make sure the label printer meets all requirements your products need.

For example, wine and beer displayed in store freezers or chilling in coolers need labels that withstand frozen temperatures.

After all, it wouldn’t look very professional to have your labels wrinkling from condensation or losing adhesion and peeling off.

In combination, your printing system needs to produce clear, vivid, photo-quality labels to attract the consumers’ eye – and make your wine and beer labels stand out!

QuickLabel’s line of in-house label printers allow your business to meet all the requirements (aesthetic and physical) for printing labels on-demand and in-house.

These printing systems are perfect for the craft beer tradition of experimentation, adaptability and small batch production.

Our advice: Learn more about QuickLabel’s capabilities and benefits with printing frozen labels, wine and beer labels to see if they’re right for your business. You can also browse the full line of in-house color label printers here.

3. Get Your Name Out There!

It’s time. You’ve made a solid brand name for yourself with the packaging (and product) to prove it.

Investing in trade shows, tastings at local liquor stores and advertising (print or video), is the next step in getting your brand recognized. The more people see your product, the more natural it becomes to pick it up.

Our advice: By promoting your brand, you are showing consumers that you are real; you have a story and a taste unique to your product. By investing in these promotions, you are building the trust of your brand.

These three steps will change the way your wine and beer products are perceived – now a known brand rising above the sea of shelves. Good luck!

 

Don’t forget to follow us on Twitter, like us on Facebook and connect with us on LinkedIn.

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4 Reasons Why You Should Be Making Your Own Food & Beverage Labels

Posted on by Kelsey Sullivan

Many companies outsource their product labels to save financially and produce efficiently. But is outsourcing really the most efficient route? For small to medium sized business owners, outsourcing is not always the best solution. Depending on your business size and needs, you may be better off making your own food & beverage labels in-house.

Impression Technology Europe explains, “Recently, another type of printing has become more attainable for smaller companies…digital ‘short run’ label printers. Not only is the initial investment much more affordable but the cost per print is extremely low. After doing the math, most clients will find it will be much more cost effective than outsourcing and based on the output.”

How do you know if this is right for you? Here are four reasons why you should be making your own food & beverage labels in-house:

1. Outsourced Printing Comes at a Price

We mean that both literally and figuratively. While using another facility to generate your food labels might seem like weight off your shoulders, that may not be the case.

Passing the task to an outside source can end up severely delaying your labeling process. Why? Not only will you have your company’s shipping schedule to track, but the arrival of your outsourced shipment as well.

If an outsourced shipment becomes delayed, so will the orders your company was originally scheduled to deliver. For small business owners, this can lead to a lot of unhappy customers or market vendors.

These delays will happen, and so do errors. Labeling errors can take more of a toll on your business production line than a delay in shipment.

The unexpected misprint forces your business to return and reorder labels. Misprints can cause setbacks and affect the use by/sell by dates on your products. This is especially true for made to order businesses, which can lead to wasted products.

If your business has experienced these delays, you may want to consider an in-house or on-demand label printer. With the ability to print labels in your own facility, there will be no more error or shipment delays affecting your product line. What’s more, these printers give you the ability to create your own use by/sell by dates with complete label customization.

2. Not All Environments Are Created Equal

Making your own food & beverage labels is also a huge plus when selling products that must be stored in specific environmental requirements.

It’s important for frozen foods to have unique and attractive labels, too. After all, it is your brand. But, it’s equally important that your frozen food labels don’t fail. Using the wrong label can lead to wrinkles due to condensation, fading due to exposure or loss of adhesion, falling off in low temperatures. One should not be sacrificed for the other.

If your business is using regular pre-printed labels, chances are, the labels won’t hold up in your storage environment.

The ability to maintain complete control over your label materials and printing process will allow your business to have a streamlined, efficient process with branded labels that look the part.

An easy in-house printing solution is QuickLabel’s Kiaro! or Kiaro! D inkjet label printers. Both printers are known for printing frozen food labels that don’t peel off in high-quality 1200 dpi imagery.

With the right in-house printer, you’ll have professional frozen food or beverage labels printed instantly and can be applied to products that are already frozen, or before they go into the freezer.

You can check out both options here.

3. Keep Up with FDA Regulations

Of course, keeping up with the FDA’s changing regulations and formats can greatly affect your product labels.

The intimidating process includes font restrictions, mandatory statements, allergen alerts and difficult calculations for daily values.

As a food manufacturer, you want to spend your energy on your recipes, production, branding and sales – not on interpreting FDA labeling mandates or trying to explain the requirements to an outside vendor.

However, it is absolutely necessary to adhere to FDA regulations to avoid recalls and present your customer with the quality and transparency they deserve.

An in-house label printer is especially valuable in these situations. For every change, the label design and format can be immediately customized in your own facility.

What’s more, by owning an in-house label printer, you don’t have to worry about overstock or wasted labels due to changes in regulations. This gives you more flexibility in your printing process, introducing the option of seasonal or promotional runs.

Making your own food & beverage labels gives you the ability to print the exact number of labels you need for what’s in-stock, on-demand.

4. You Deserve to Be In Control of Your Business

Your labels are the face of your brand, so you always want to put your best foot forward.

With outsourced labels, you don’t get to have complete control over your labeling process. Edits take longer, shipments get delayed and labels are bound to be wasted.

In-house printing has evolved with small, tabletop label printers for businesses. These label printers serve as a central database, with the ability to store, revise, locate and print any design on-demand –ultimately opening new doors for small to medium sized businesses.

If you want to be in control of your business or are experiencing any of the above labeling issues, it may be time to consider taking your production line in-house.

QuickLabel specializes in on-demand, tabletop label printers. For someone in the food and beverage industry interested in quality, short-run labels, they are worth looking in to.

Click here to view our full product lineup, or contact us for more information!

 

Feel free to follow us on Twitter, like us on Facebook and connect with us on LinkedIn.

 

 

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How to Read & Label Chemical Cleaning Supplies

Posted on by Kelsey Sullivan


Not all labels are easy to get approved. If you handle sanitation or chemical supplies, you know there are specific marks and content that must appear on the product labels.

In this post, you will gain insight into chemical and GHS label markings and how to label them. In addition, we will cover how utilizing an on-demand color label printer can provide the best labeling solution for your products.

What Are GHS and Chemical Regulations?

Janitorial and sanitation products are among the chemicals that require color-coded chemical hazard identification labels in compliance with GHS Labeling regulations.

GHS stands for Globally Harmonized System of Classification and Labeling of Chemicals, which are usually represented as red and black pictograms.

Also known as graphic symbols, pictograms are used to communicate specific information about the hazards of a chemical. The GHS regulation standards use a total of nine pictograms.

The purpose of these symbols are to provide workers with better information on the safe handling and use of hazardous chemicals, thereby allowing them (or anyone handling the product) to avoid injuries and illnesses related to exposures to hazardous chemicals.

To read more on each GHS classification symbol, with a more in-depth review of each, please view  our white paper GHS Chemical Labeling Compliance: Requirements & Solutions.

What to Include on Chemical Cleaning Supply Labels

The Hazard Communication Standard (HCS) states, “chemical manufacturers, importers, or distributors must ensure that each container of hazardous chemicals is labeled, tagged or marked with the following information: product identifier; signal word; hazard statement(s); precautionary 1 2 statement(s); and pictogram(s); and name, address and telephone number of the chemical manufacturer, importer, or other responsible party.”

Make Compliance Easier by Printing Compliant Labels In-House 

Now that you have a better understanding of the labeling requirements, what’s the best way to create your labels?

If you are in the industry, you already know most GHS label printers offer the ability to print GHS compliant labels in just two colors, red and black.

An ideal durable label printer, QuickLabel’s Kiaro! D tabletop label printer has the ability to instantly print full color GHS labels in 1200 dpi resolution.

QuickLabel’s “D” printers produce durable, pigment based labels able to withstand water, dirt, exposure, abrasion and hazardous chemicals while maintaining color-fastness.

With a Kiaro! D, you can print your entire chemical label in seconds, including your logo and primary display panel graphics and the red and black GHS pictograms, text, barcode and serializations.

See What the Extra-Durable, GHS Compliant Kiaro! D is Capable of:

Printing in full color, 1200 dpi allows your compliant GHS labels to send two messages:

1. A responsible manufacturer has packaged the product safely.

2. The company logo and branding stands out from other competitors.

A QuickLabel printer provides valuable competitive advantages by maintaining GHS compliance and showing off signature brands.

Stand Out on the Shelves

While other companies are stuck with identical packaging, you have the option to stand out with custom messaging. Your custom label and verbiage will ensure customers and clients know exactly who manufactures their chemicals.

To get the perfect package, we recommend using labeling software in addition to an in-house label printer. Labeling software allows you to link your database of chemical descriptions with a label printer for accuracy.

With a robust color label printer such as the Kiaro! D and a fully-featured GHS labeling software such as NiceLabel, it is easy to become compliant and maintain compliance.

Interested in learning more about in-house durable label printers?
Visit our website or contact us for more information.

For more information on GHS and chemical labeling, feel free to read our white paper, GHS Chemical Labeling Compliance: Requirements & Solutions.

 

 

Don’t forget to follow us on Twitter, like us on Facebook and connect with us on LinkedIn.

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5 Reasons Why QuickLabel is the Best Solution for Printing Essential Oil Labels

Posted on by Kelsey Sullivan

If you have ever enjoyed the scent of a rose, you’ve experienced the aromatic qualities of essential oils.

A trusted partner in the essential oils industry, doTERRA defines essential oils as naturally occurring, volatile aromatic compounds found in the seeds, bark,
stems, roots, flowers, and other parts of plants.

For hundreds of years, essential oils have been used for medicinal, beauty and cleaning treatments. So how can you make your oils stand out from the rest?

You have to catch your audience’s eye. And that’s why we’re here.

1. We Make Label Creation Simple

We know that makers of essential oil products don’t just need a lot of labels – they need a lot of different labels.

Instead of dealing with the hassle of an outside printing vendor, with the risk of costly re-prints, overstock, delayed shipments or wasted expenses, we give you the ability to control everything in-house.

Our in-house commercial label printers print labels in any quantity. They are perfect for short-runs of seasonal products and ideal for printing custom labels for new scents, sizes, and formulations. That means growing your line of essential oils doesn’t have to be difficult. With a QuickLabel printer, you can start printing off your new scents as soon as they are designed.

What’s more, our printers are designed to be user-friendly and specifically designed for narrow labels.

That means you can focus on creating beautiful aromas, and we can take care of the rest.

2. We Meet All Labeling Rules & Regulations

As you know, being a producer of personal care products in the USA, your essential oil labels must comply with the FDA standards.

With a QuickLabel printer, you can print ingredients lists, allergen warnings, barcodes, organic and natural certifications on demand; ultimately giving you the advantage of keeping up with the constant changes being made to label requirements as they go into effect.

We’ll help keep you one step ahead and easily producing FDA-compliant labels.

3. We Let Your Beauty Shine Through

We want your labels to be as beautiful as you’ve imagined.

At QuickLabel, we know the importance of personalization. Your brand has to be able to tell your company’s story to stand out from the crowd. And we wouldn’t have it any other way.

Our label printers allow for complete customization of your labels. And they don’t only look good on screen.

Our label printers have the ability to print in up to 1600 dpi at 12 inches per second. That’s fast, photo-quality imagery!

Especially helpful for narrow labels, our systems precisely print 3-point font to list every ingredient, percentage and note you need.

We’ll help you print stunning imagery, barcodes, pricing, expiration dates and ingredients all in one round.

4. We Make It Personal

We like to get to know our customers, too.

Stopping by CJ’s Unique Boutique in Colorado Springs, we were able to see how they use our label printer to create their personal care lotion and oil labels. See for yourself:

5. Finally, We Are Always Here For You

You can always reach out to us without hesitation. With representatives throughout the nation and around the globe, we are here for you.

Having over 40 years of experience and reliability, we not only have the support, but the resources to guarantee the best quality product on the market.

Interested in our in-house color label printers?

Contact us today to start learning more or set up a free in-person demonstration.

 

 

Don’t forget to follow us on Twitter, like us on Facebook and connect with us on LinkedIn.

Posted in Labeling Standards, Packaging, Private Labels, Product Labels | Tagged , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , ,

Why Seasonal Packaging Can Help You Gain Customers

Posted on by Kelsey Sullivan

It’s that time of year again; time to decorate your store windows, run holiday sales and, most importantly, switch up your product labels. Why? Seasonal packaging can help gain customers.

That’s right. It’s the holiday season! Everyone wants to get in the spirit, and what’s more cheerful than a festively packaged product? 

If you print your labels in-house, this isn’t a hard task to complete. But if you don’t print in-house, that is something you may want to reconsider.

Holidays Can Equal More Sales

During the holidays, you could be missing out on major sales revenue without seasonal packaging. Why?

Products that are polished, seasonal and unique have a better chance of being picked up and chosen over a similar product.

Recent studies show that product labels are much more critical in the buyer’s journey than anticipated.

Ben Schubert from Nielsen’s Innovation Practice in Europe was recently involved in a report analyzing the topic stating, “Package design is the dark horse of the marketing world. It receives little attention compared to other marketing disciplines, and its impact tends to be vastly underestimated.”

More often than not, what we think are the little things actually end up being much bigger.

Humans are highly visual beings

When we see something aesthetically pleasing, it catches our eye. Your product may be exactly what the consumer is looking for, but if not presented the right way, it is easily passed over.

This is especially heightened during the holiday seasons, where our eyes are trained to pick up on certain color patterns and images. Not convinced?

Nielson continues, “Back-to-basics marketing such as how essential it is to stand out at the shelf has become slightly lost due to marketers’ increasing focus on where to advertise in a media-saturated world.

Nearly 60% of product decisions are made at the shelf, and 56% of European consumers say in-store discovery is one of their top information sources for new products, compared to 45% for TV ads.”

Now those are staggering numbers. More than half of consumers’ decisions are made at the shelf? Presuming the setup is that of a regular market, that means more than half of the buyers decisions are based on the label alone.

That’s something to pay attention to.

It is more important than ever to remain ahead of the curve

And utilizing information like this will help push you to the forefront.

Think about it, which product would be more likely purchased on the spot: a branded box of truffles or a holiday packaging edition of similar truffles? The presentation matters. Most would go with the latter.

This year, while speaking on a similar topic, Gillian Christie, founder & CEO of adVentures Academy reveals that, “Design message on packaging can be the make or break point with your target audience.”

And we couldn’t agree more.

Your seasonal packaging and even personalized packaging can help you gain customers, giving you an edge on your competition and a greater chance for consumers to try your products.

Christie continues, “Understanding consumer behavior and identifying the exact buying motivators, hot buttons and the specific ‘conversion factor’ for that target audience is the differentiating factor between a good design and a great design.”

Now that the labels and packaging have been identified as such a large conversion factor (60%), the opportunity to greatly increase your consumer base is within your grasp.

So how do you use this to your advantage?

Take control over your production line and print your labels in-house.

Managing your labeling process can reap a plethora of benefits in addition to catching the customers’ eye. With less room for errors, no wait time or shipping, and reduced waste, your in-house label printer or packaging system would be earning its keep by saving and earning you money.

What are you waiting for?

It’s the holiday season! Get inspired! Feel the magic! And make your packaging great.

Don’t forget to follow us on Twitter, like us on Facebook and connect with us on LinkedIn.

 

Sources:
Packaging News
Food Dive
Business Dictionary
Lake Champlain Chocolates
Thermopylae Sciences & Technology

Posted in Holiday Labels, Label Printers, Packaging, Private Labels, Product Labels | Tagged , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , ,

Browndog Creamery Keeps it Cool with the Kiaro!

Posted on by Kelsey Sullivan

Browndog Creamery’s Micro Batch Gourmet Ice Cream Meets Micro Batch Label Printing

With an ever-changing variety of ice cream flavors as evocative as Dragon Bite, Tuscan Sun, Buttered Berry Brioche, and French Press Mocha, the owners of Browndog Creamery needed a labeling solution that could adapt to label changes on-the-fly.

For example, they may need 20  labels for Triple Vanilla this morning, and 15 for Mystery Cookie this afternoon.  Luckily for owners Brian Scherle and Paul Gabriel, they found the Kiaro! label printer to print labels for their pints of ice cream on demand, in the exact quantity that they need.

Watch How Browndog Uses the Kiaro! for All Their Gourmet Creations:

Browndog Creamery, a “micro-creamery” located in the heart of downtown Northville Michigan, west of Detroit, brings customers delicious and unique handcrafted ice creams.

Being a micro-creamery, as explained by co-owner Paul Gabriel, “basically means that we make our ice cream in very small batches. We’re not a mass factory where we make thousands of gallons of ice cream. We make about four or five gallons at a time for each flavor.”

Browndog Creamery’s unique flavor combinations are all created in-house by Gabriel and Scherle. “I always tell people I refuse to make butter pecan, so instead we make a bourbon pecan,” said Gabriel. “For our Cinco de Mayo we made a Holy Guacamole ice cream, and that’s the type of stuff that we really like: the really unique, creative stuff that you’re not going to find anywhere else. “

The Perfect Label For Every Single Batch

Browndog rotates flavors of ice creams so frequently because each batch made in their micro-creamery is only a few gallons. Even before they opened their business, they knew that using pre-printed labels wouldn’t make any sense, because buying minimum orders of labels would lead to excessive costs and way too much label inventory for their small backroom.

gourmet ice cream labels“I knew we would be running small batches of ice cream and I didn’t want to take an inventory of a hundred or a thousand labels of one flavor because I knew we might only need ten,” said Gabriel. “The Kiaro! has been a wonderful fit in our business to allow us to make these very small run labels and customize them to everything that we needed to do.”

“Being able to create products and without having to go to a mass printing,” has been a boon to business said Scherle. “Using the Kiaro! printer to label our ice cream, and to create amazing and attractive packaging is just part and parcel of creating our products.”

Scherle described his first impressions of the Kiaro!, “When it was delivered I found that it’s bright purple. Upon seeing it, I was pleasantly surprised that the Kiaro! looks as fun as it is to use.  It’s a good addition to our shop.”

Kiaro! Labels Handle Freezing Temps  

One of Browndog’s chief concerns was whether or not their Kiaro! labels would stand up to the freezing temperatures necessary for storing ice cream.

“The synthetic material that we use for the pint labels is pretty resistant to water best label printerand we actually label the pints after they’ve gone through the freezing process,” said Gabriel.  “We were a little skeptical about how they would adhere to a frozen pint, but the Kiaro! labels do quite well.”

“It’s surprising how fast the printer is,” said Gabriel.  “We have taught some of our employees how to use the Kiaro! and besides its flexibility and other benefits, it’s also very easy to use. The first time one of our managers used it she thought, ‘oh goodness I have to print out 150 labels that’s going to take all day’ and they started to come out and she was trying hard to keep up with the printer, and roll labels up so they weren’t all over the floor, it was actually quite humorous,” added Scherle. “The print speed is amazing.”

More Questions About Label Printing?

Read here how the Kiaro! digital label printer lets you print gorgeous labels, while reducing excess label inventory, saving you time, and allowing you to make more money. The Kiaro! gives you control over your entire labeling process, and allows you to more affordably label your products.

Or, give us a call, send us an email, or schedule your own Kiaro! demonstration today!

About Browndog Creamery…

frozen food label printerBrowndog Creamery is a gourmet ice cream shop and dessert bar on East Main St. in Northville, MI. “Browndog started off as an ice cream line,  but we also now have a retail space where we sell t-shirts, hooded sweatshirts and gift cards; along with our own unique blend of coffee,” said co-owner Brian Scherle. “Plus, we now have a pastry chef who is making anything from a simple ice cream cakes all the way up to wedding cakes and specialized cookies, so we’re becoming a full-fledged creamery and dessert bar.”

Stop by their gourmet ice cream shop and dessert bar on 118 East Main St. in Northville, MI, visit them on Facebook, follow them on twitter @browndogcreamery, and stop by their website Browndogcreamery.com

 

Don’t forget to follow us on Twitter, like us on Facebook and connect with us on LinkedIn.

Posted in Label Printers, Packaging, Printing Solutions, Product Labels, QuickLabel Customers | Tagged , , , , , , , , , , , , , , , , , , , , , , , , , ,