Top 4 Reasons Why You Should Be Printing Prepared Food Labels In-House

Posted on by Kelsey Sullivan

printing prepared food labels in-house
Many companies outsource their product labels to save on costs and maintain production efficiency. But when you break it down, is outsourcing really the most efficient route? Depending on your business size and needs, it could be more beneficial printing prepared food labels in-house.

Here are our top four reasons why taking label production in-house can be the better option:

1. Outsourced Printing Comes at a Price

While using another facility to produce your prepared food labels might seem like a giant weight off your shoulders, it may not necessarily be the case.

Outsourcing can end up severely delaying your labeling process, costing your business valuable time and money.

For example, if an outsourced label shipment becomes delayed, so will the orders your company was scheduled to have in stock and on the shelves. These delays will happen, as do errors.

print grocery store labels

Misprints can cause setbacks and affect the use by/sell by dates on your products. This is especially true for made to order businesses and prepared foods.

The best way to avoid these dilemmas is investing in a small, short-run digital label printer to easily bring production in-house.

On implementing short-run digital label printers in-house, Impression Technology Europe reveals, “Not only is the initial investment much more affordable but the cost per print is extremely low. After doing the math, most clients will find it will be much more cost effective than outsourcing and based on the output.”

Our main alternative to outsourcing, investing in an in-house digital label printer will not only save you time, but also reduce cost-per-label.

2. NOT ALL ENVIRONMENTS ARE CREATED EQUAL

Printing prepared food labels in-house has its benefits when varying environmental requirements come into play.

printing prepared food labels in-house

Just because some prepared foods need to be frozen, doesn’t mean the quality and appearance of your packaging should suffer. It’s important for your store’s frozen foods to remain cohesive with the rest of your prepared food line. After all, it is your brand.

However, using the wrong label for the products environment can lead to wrinkles due to condensation, fading due to exposure or loss of adhesion and labels falling off.

If your business is using regular pre-printed labels, chances are, the labels won’t hold up in your storage environment.

Ultimately, finding the correct label material is just as important to your printed results as your design. QuickLabel has developed special materials that are capable of absorbing the inks so that printed labels do not smear and reproduce the most accurate colors possible.frozen food label printer

The ability to maintain complete control over your label materials and printing process will allow your business to have a streamlined, efficient process with branded labels that look the part.

One example of easy in-house printing solution is QuickLabel’s flagship Kiaro!Kiaro! D or wide format QL-800 inkjet label printers. These printers are known for printing frozen food labels that are extremely durable and still generate high-quality 1200 – 1600 dpi imagery.

With the right in-house printer, you’ll have professional frozen food or beverage labels printed instantly and can be applied to products that are already frozen, or before they go into the freezer.

3. It’s Not Easy to Keep Up with FDA Regulations & Demands

Keeping up with the FDA’s changing regulations and formats can greatly affect your product labels. If standards are not met, your entire product line could suffer from massive recalls.

label nutrition facts tableThis intimidating process includes font restrictions, mandatory statements, allergen alerts and stringent calculations for daily values.

As a food manufacturer or grocer, you want to spend your energy on your recipes, production, branding and sales – not on interpreting FDA labeling mandates.

While it is absolutely necessary to adhere to FDA regulations to avoid recalls and present your customer with the quality and transparency they deserve, you can make it easier on your business.

printing prepared food labels in-houseThis is where an in-house label printer truly shines. For every change in date, rule, format, etc., you have the ability to immediately customize your labels on the spot.

Printing prepared food labels in-house gives you the ability to print the exact number of labels you need for what’s in-stock, on-demand. Meaning no more wasted labels, no more overstock and no more falling short.

This gives you more flexibility in your printing process, as well as introducing the option for seasonal or promotional packaging.

4. Things Are Better When You’re in Control

Your labels are the face of your brand, so you always want to maintain professionalism and put your best foot forward.

If you want to be in control of your business and remove exterior dilemmas, it may be time to consider printing prepared food labels in-house.

printing prepared food labels in-house

If you’re interested in high-quality, short-run label printing in-house, feel free to view our line of complete labeling solutions, including software, media and a wide range of digital label printers from monochrome barcode printers to photographic inkjet color labeling systems and presses.

Or, if you’d like to speak with one of our field sales engineers or media specialists, feel free to contact us for more information! They would be happy to work with you to find the right solution for your application.

 

Don’t forget to follow us on Twitter, like us on Facebook and connect with us on LinkedIn.

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PACK EXPO Las Vegas: Enhancing Your Printing Solutions

Posted on by Kelsey Sullivan

PACK EXPO Booth 2017 Las VegasPACK EXPO Las Vegas: Enhancing Your Printing Solutions

For those of you who could not attend, it’s time to for a PACK EXPO 2017 recap! If you weren’t able to see us at our booth, this year’s PACK EXPO Las Vegas was one of the most attended, most successful shows for QuickLabel & TrojanLabel.

Selling units right off the floor at both the main PACK EXPO booth and Healthcare Packaging booth, we were ecstatic from the positive reception of our new business unit and product releases.

Expanding Our Printing Solutions

Since our business unit expanded to include TrojanLabel™, a growing force in the digital label press, overprinting and specialty printers industry (February 2017), we had yet to host a trade show together in the USA –making this year’s PACK EXPO Las Vegas all the more exciting.

A fantastic complement to our tabletop label printers, TrojanLabel products include the T3-OP (Trojan3), a digital professional packaging and converting overprinting system and the T2 (Trojan2), a sophisticated digital label mini press and more exclusive printers released at the show.

The acquisition of TrojanLabel helped to amplify the strength and capabilities of both brands as known leaders in the industry of tabletop label printers for in-house custom color labels and professional label presses and specialty printers.

Being our first show together in the USA, we were ecstatic to share our experience at PACK EXPO together as well as see how well it was recognized by the current and new customers that visited our booth!

Exclusive PACK EXPO Product Releases 

Perhaps the most eventful portion of PACK EXPO 2017 was the unveiling of our latest QuickLabel and TrojanLabel label printer and presses.

As a show exclusive, booth visitors were able to view live demonstrations and learn more about the benefits of our four new innovative solutions:

  • QL-30 and QL-60
  • Trojan™ T2-C
  • Trojan™ T4

 

QL-30 & QL-60

New QuickLabel thermal printers

Both compact, monochrome high-speed thermal transfer printers the QL-30 and QL-60 are perfect for barcoding and other one-color labeling applications. Innovative upgrades include a full-color touchscreen interface, complete with video and Wi-Fi. Ideal applications for the QL-30 and QL-60 are hazardous substance labeling, including cardboard boxes, pallets and other exposed surfaces.

Trojan T2-C

With the full capacity of a larger press, the T2-C is a compact label press that easily fits into any size print department with a footprint of less than 4 square feet. For ideal print quality and registration, the T2-C is optimized with automatic tension control, built-in web guide and intuitive TrojanControl touch panel interface. The T2-C is designed for 24/7 production and ideal for brand owners, print shops and professional label converters.

Trojan T4

While not at the show, the Trojan T4 was simultaneously released and displayed at Labelexpo Europe.

An all-in-one digital label production and finishing press, the Trojan T4 extends the TrojanLabel product line into the high-production environment for professional label converting. For advanced label production and finished rolls of superior quality, the T4’s advanced digital inkjet press prints, laminates, die cuts and slits brilliant full-bleed color labels up to 1600 x 1600 dpi resolution at speeds up to 60 feet/18 meters per minute. A compact all-in-one label production solution, the T4 is fast, reliable and easy to use, while taking up less than 7-1/2 feet of work space.

Overall, we were happy to share our total labeling solutions and printing solutions with attendees to help accelerate and enhance their business.

We want to thank everyone again for coming out! Thank you for the experience, PACK EXPO. See you next year!

To learn more about our printing solutions, please feel free to visit us on our QuickLabel and TrojanLabel websites.

 

Don’t forget to follow us on Twitter, like us on Facebook and connect with us on LinkedIn.

 

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QuickLabel & TrojanLabel: The Complete Packaging and Labeling Solution

Posted on by Kelsey Sullivan

Complete packaging and labeling solutionQuickLabel & TrojanLabel: The Complete Packaging and Labeling Solution

Since introducing the first color label printer in 1994, our goal has been to provide industry best on-demand label printers as a complete packaging and labeling solution.

First color label printerFrom the Sundance in 1994, a four color thermal color digital transfer printer to the original Kiaro! in 2010 to the new QL-240 in 2017, we have always striven to provide innovative, high-quality printing technologies that make the lives of customers easier.

QuickLabel label printers

Continuing to push the progressive envelope, QuickLabel’s parent company, AstroNova®, recently acquired a new division that specializes in larger, more versatile printing systems.

In February 2017, our business unit expanded to include TrojanLabel™, a growing force in the digital label press, overprinting and specialty printers industry.

Who is TrojanLabel?

Beginning in Denmark in 2012, TrojanLabel has globally revolutionized color printing technology with the production of their digital color label presses and specialty printer systems for a broad range of end markets.

Trojan2 label printing pressDesigned with higher volume and professional applications in mind, TrojanLabel is an obvious choice for anyone considering larger-scale, specialty printing systems.

A fantastic complement to our tabletop label printers, TrojanLabel products include the T3-OP (Trojan3), a digital professional packaging and converting overprinting system and the T2 (Trojan2), a sophisticated digital label mini press.

To learn more about TrojanLabel, feel free to visit the TrojanLabel website.

What Does This Acquisition Mean for QuickLabel?

To put it simply, the Product Identification unit of AstroNova will include QuickLabel and TrojanLabel. This means, in addition to specializing in tabletop labeling systems, AstroNova Product Identification will also support TrojanLabel’s specialty overprinting and digital press systems.

While QuickLabel and TrojanLabel remain separate divisions, both will fall under the same business unit of the AstroNova parent company.

How Does This Benefit You?

Ultimately, the acquisition of TrojanLabel amplifies the strength and capabilities of both brands, known leaders in their industry.

Gregory A. Woods, AstroNova’s President and Chief Executive Officer, shares, “QuickLabel and TrojanLabel provide customers with a broad portfolio of products spanning tabletop printers and light-production label printers as well as advanced specialty printing systems.”label printers and overprinting printing presses

As a whole, we are now able to provide products, services and supplies that improve the consumers’ ability to track and market their products in small to large scale businesses, spanning all industries.

With additional options to match your specific needs, we can now deliver a wider range of application specific packaging and labeling solutions — furthering our goal to provide the complete packaging and labeling solution.

Where Can You See the New TrojanLabel Products?

We are pleased to announce for the first time ever, QuickLabel and TrojanLabel will be showing together at PACK EXPO 2017 in Booth #C-2731.

pack expo las vegas 2017

Held in Las Vegas, Nevada, this will be an exclusive event for all PACK EXPO attendees.

While we expect to host many trade shows together down the line, this is your chance to get ahead of your competition.

We are pleased to officially be able to provide the best solutions from tabletop label printers to specialty and digital printing presses for consumers worldwide.

We’re looking forward to seeing all those who plan on attending #PACKEXPO2017 for our exclusive first show together!

 

Don’t forget to follow us on Twitter, like us on Facebook and connect with us on LinkedIn.

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4 Reasons Why You Should Be Making Your Own Food & Beverage Labels

Posted on by Kelsey Sullivan

Many companies outsource their product labels to save financially and produce efficiently. But is outsourcing really the most efficient route? For small to medium sized business owners, outsourcing is not always the best solution. Depending on your business size and needs, you may be better off making your own food & beverage labels in-house.

Impression Technology Europe explains, “Recently, another type of printing has become more attainable for smaller companies…digital ‘short run’ label printers. Not only is the initial investment much more affordable but the cost per print is extremely low. After doing the math, most clients will find it will be much more cost effective than outsourcing and based on the output.”

How do you know if this is right for you? Here are four reasons why you should be making your own food & beverage labels in-house:

1. Outsourced Printing Comes at a Price

We mean that both literally and figuratively. While using another facility to generate your food labels might seem like weight off your shoulders, that may not be the case.

Passing the task to an outside source can end up severely delaying your labeling process. Why? Not only will you have your company’s shipping schedule to track, but the arrival of your outsourced shipment as well.

If an outsourced shipment becomes delayed, so will the orders your company was originally scheduled to deliver. For small business owners, this can lead to a lot of unhappy customers or market vendors.

These delays will happen, and so do errors. Labeling errors can take more of a toll on your business production line than a delay in shipment.

The unexpected misprint forces your business to return and reorder labels. Misprints can cause setbacks and affect the use by/sell by dates on your products. This is especially true for made to order businesses, which can lead to wasted products.

If your business has experienced these delays, you may want to consider an in-house or on-demand label printer. With the ability to print labels in your own facility, there will be no more error or shipment delays affecting your product line. What’s more, these printers give you the ability to create your own use by/sell by dates with complete label customization.

2. Not All Environments Are Created Equal

Making your own food & beverage labels is also a huge plus when selling products that must be stored in specific environmental requirements.

It’s important for frozen foods to have unique and attractive labels, too. After all, it is your brand. But, it’s equally important that your frozen food labels don’t fail. Using the wrong label can lead to wrinkles due to condensation, fading due to exposure or loss of adhesion, falling off in low temperatures. One should not be sacrificed for the other.

If your business is using regular pre-printed labels, chances are, the labels won’t hold up in your storage environment.

The ability to maintain complete control over your label materials and printing process will allow your business to have a streamlined, efficient process with branded labels that look the part.

An easy in-house printing solution is QuickLabel’s Kiaro! or Kiaro! D inkjet label printers. Both printers are known for printing frozen food labels that don’t peel off in high-quality 1200 dpi imagery.

With the right in-house printer, you’ll have professional frozen food or beverage labels printed instantly and can be applied to products that are already frozen, or before they go into the freezer.

You can check out both options here.

3. Keep Up with FDA Regulations

Of course, keeping up with the FDA’s changing regulations and formats can greatly affect your product labels.

The intimidating process includes font restrictions, mandatory statements, allergen alerts and difficult calculations for daily values.

As a food manufacturer, you want to spend your energy on your recipes, production, branding and sales – not on interpreting FDA labeling mandates or trying to explain the requirements to an outside vendor.

However, it is absolutely necessary to adhere to FDA regulations to avoid recalls and present your customer with the quality and transparency they deserve.

An in-house label printer is especially valuable in these situations. For every change, the label design and format can be immediately customized in your own facility.

What’s more, by owning an in-house label printer, you don’t have to worry about overstock or wasted labels due to changes in regulations. This gives you more flexibility in your printing process, introducing the option of seasonal or promotional runs.

Making your own food & beverage labels gives you the ability to print the exact number of labels you need for what’s in-stock, on-demand.

4. You Deserve to Be In Control of Your Business

Your labels are the face of your brand, so you always want to put your best foot forward.

With outsourced labels, you don’t get to have complete control over your labeling process. Edits take longer, shipments get delayed and labels are bound to be wasted.

In-house printing has evolved with small, tabletop label printers for businesses. These label printers serve as a central database, with the ability to store, revise, locate and print any design on-demand –ultimately opening new doors for small to medium sized businesses.

If you want to be in control of your business or are experiencing any of the above labeling issues, it may be time to consider taking your production line in-house.

QuickLabel specializes in on-demand, tabletop label printers. For someone in the food and beverage industry interested in quality, short-run labels, they are worth looking in to.

Click here to view our full product lineup, or contact us for more information!

 

Feel free to follow us on Twitter, like us on Facebook and connect with us on LinkedIn.

 

 

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Why Seasonal Packaging Can Help You Gain Customers

Posted on by Kelsey Sullivan

It’s that time of year again; time to decorate your store windows, run holiday sales and, most importantly, switch up your product labels. Why? Seasonal packaging can help gain customers.

That’s right. It’s the holiday season! Everyone wants to get in the spirit, and what’s more cheerful than a festively packaged product? 

If you print your labels in-house, this isn’t a hard task to complete. But if you don’t print in-house, that is something you may want to reconsider.

Holidays Can Equal More Sales

During the holidays, you could be missing out on major sales revenue without seasonal packaging. Why?

Products that are polished, seasonal and unique have a better chance of being picked up and chosen over a similar product.

Recent studies show that product labels are much more critical in the buyer’s journey than anticipated.

Ben Schubert from Nielsen’s Innovation Practice in Europe was recently involved in a report analyzing the topic stating, “Package design is the dark horse of the marketing world. It receives little attention compared to other marketing disciplines, and its impact tends to be vastly underestimated.”

More often than not, what we think are the little things actually end up being much bigger.

Humans are highly visual beings

When we see something aesthetically pleasing, it catches our eye. Your product may be exactly what the consumer is looking for, but if not presented the right way, it is easily passed over.

This is especially heightened during the holiday seasons, where our eyes are trained to pick up on certain color patterns and images. Not convinced?

Nielson continues, “Back-to-basics marketing such as how essential it is to stand out at the shelf has become slightly lost due to marketers’ increasing focus on where to advertise in a media-saturated world.

Nearly 60% of product decisions are made at the shelf, and 56% of European consumers say in-store discovery is one of their top information sources for new products, compared to 45% for TV ads.”

Now those are staggering numbers. More than half of consumers’ decisions are made at the shelf? Presuming the setup is that of a regular market, that means more than half of the buyers decisions are based on the label alone.

That’s something to pay attention to.

It is more important than ever to remain ahead of the curve

And utilizing information like this will help push you to the forefront.

Think about it, which product would be more likely purchased on the spot: a branded box of truffles or a holiday packaging edition of similar truffles? The presentation matters. Most would go with the latter.

This year, while speaking on a similar topic, Gillian Christie, founder & CEO of adVentures Academy reveals that, “Design message on packaging can be the make or break point with your target audience.”

And we couldn’t agree more.

Your seasonal packaging and even personalized packaging can help you gain customers, giving you an edge on your competition and a greater chance for consumers to try your products.

Christie continues, “Understanding consumer behavior and identifying the exact buying motivators, hot buttons and the specific ‘conversion factor’ for that target audience is the differentiating factor between a good design and a great design.”

Now that the labels and packaging have been identified as such a large conversion factor (60%), the opportunity to greatly increase your consumer base is within your grasp.

So how do you use this to your advantage?

Take control over your production line and print your labels in-house.

Managing your labeling process can reap a plethora of benefits in addition to catching the customers’ eye. With less room for errors, no wait time or shipping, and reduced waste, your in-house label printer or packaging system would be earning its keep by saving and earning you money.

What are you waiting for?

It’s the holiday season! Get inspired! Feel the magic! And make your packaging great.

Don’t forget to follow us on Twitter, like us on Facebook and connect with us on LinkedIn.

 

Sources:
Packaging News
Food Dive
Business Dictionary
Lake Champlain Chocolates
Thermopylae Sciences & Technology

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PACK EXPO 2016: QuickLabel Releases New Label Printer & Branding at Tradeshow

Posted on by Kelsey Sullivan

For those of you who could not attend, it’s time to for a Pack Expo 2016: QuickLabel recap. If you weren’t able to see us at our booth, this year’s PACK EXPO in Chicago was one of the most successful and eventful shows for QuickLabel.

Newly Redesigned Booth

To begin, this was our first year exhibiting at the show with our new name “QuickLabel” vs. “QuickLabel Systems” from our company rebrand.

Our entire booth was redesigned to adhere to our new style guidelines and verbiage.

In other words, our booth got a makeover.

New banners, posters, flyers and display colors were created and integrated for the consistency of our modernized look and feel.
img_20161104_144015

 

Pack Expo Faces

We were pleased to see some familiar faces while we were at the show. Some of our customers took the time to pay a visit to our booth during their stay!jodys_visit

At Pack Expo 2016: QuickLabel’s Jody’s Popcorn’s Melvin Hudson & Dr. Alan Wagner, our Kiaro! customers stopped by to see what we were up to and review our latest releases.

Another one of our visitors were a blast from the past, being an original Vivo! customer. Shawn from Brandt Consolidated was happy to speak with us and spend time at our booth the first day of Pack Expo. vivo_customerBrandt Consolidated has been around since 1953, helping its local growers implement custom approaches to crop management and provides cutting-edge products to customers world-wide.

It truly makes us happy that our customers know they can always stop by and catch up with us. It was wonderful to see part of our QuickLabel family! Thank you!

Pack Expo 2016: QuickLabel QL-800 Release

Perhaps the most eventful portion of Pack Expo 2016 was the unveiling of our latest color label printer, the QL-800.

The QL-800 is designed with the power of a high-end digital printing press, sold at just a fraction of the price.  The fastest, most versatile in-house digital color label printer available, the QL-800 combines printing of both narrow and wide labels with high speed, high-quality output. The QL-800 is the best tool for customizing your product labels in affordable small quantities.

packexpobooth3smallWhen you use the QL-800 to print your labels in your own office or factory, you’ll move beyond excess inventory and production delays to achieve a lean, one-piece flow production process. The QL-800 gives you flexibility and cost-savings by allowing you to digitally printing the right label for the right customer in the right quantity, just-in-time.  A true digital printer, the QL-800 easily lets you print labels with any text, barcode, or color graphics in affordable small batches.

It’s perfect for labeling multiple different products or labeling for different wholesale customers. During Pack Expo, the QL-800 was so well received, multiple were sold on the spot during the first days of the tradeshow!

If you want to learn more about the QL-800, please feel free to visit its new page on our website.

We want to thank everyone again for coming out! And thank you for the experience, Pack Expo. See you next year!


Don’t forget to follow us on 
Twitter, like us on Facebook and connect with us on LinkedIn.

 

 

 

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In-House Label Printers Are a Huge Benefit for University and College Dining Food

Posted on by Kelsey Sullivan

Did you know that printing labels in-house can save you time and money? When you need to mass produce your food selection, taking control of your labeling process can be a huge benefit for university and college dining food.

When relying on an outside print-house you have to keep track of your label inventory. Do you have enough chicken salad labels, or are you running out? You probably order thousands of pre-printed labels that take up valuable storage space.

There are many benefits of printing your own labels, especially in the prepared food industry:

  • Precisely print 3-point font to list every ingredient & vitamin percentage
  • Create use-by dates for perishable prepared foods on an as-needed basis
  • Additionally print barcodes, expiration dates and prices

jodys_labelsPrinting your own university and college dining food labels is a great idea, but it can also become a costly process. It takes a lot to create your product, package it, include the correct nutrition facts, have the correct barcode and make sure you have enough labels in stock.

With QuickLabel color label systems, your process gets a whole lot easier.

No longer will you have to wait for your pre-printed label orders or deal with the chaos of misprints. QuickLabel printers allow you to easily print your own food labels, including nutrition facts, barcodes, pricing, expiration dates and stunning imagery all in one round.

University and College Dining Services Departments across the USA are printing their own custom food labels for sandwiches, salads, snacks and other prepared foods using a desktop QuickLabel color label printer.

QuickLabel offers a variety of color label printers, varying from label width, length, and speed.

With QuickLabel inkjet label printers, you can easily find the right fit, instantly printing food labels in short runs for all campus special events – holidays, sporting events, fundraisers, camps, conferences, and campus activities. Pair your new food creations and familiar menu-favorites with brilliant customized labels that you design yourself, right in your kitchen or office.img_8861

Using our label printers, you can specialize in printing vibrant, beautiful color food labels that attract diners. Our selection prints from 300 to 1600 dpi quality for lavish and appetizing images.

It’s also versatile enough to print basic one-color or solid full-bleed labels for any color combination. And of course, it can print barcodes, expiration dates, and prices!

Hear for yourself!

Dave’s Marketplace is Rhode Island’s largest independent grocer, and prints hundreds of thousands of food labels for its produce and prepared foods with the Kiaro! color label printer. See what they had to say:

“It’s a fabulous machine. I don’t know how I did some of the stuff I did without it… From a design standpoint right down to final production – it will produce anything you want.”
– Steve Alfaia, POS Coordinator & Graphic Designer, Dave’s Marketplace

With us, you can create quality labels that help you stand out from the competition.

See our full list of customer testimonials to learn more.

Because our label printers print in up to an astonishing 1600 dpi, you can print the most intricate, readable barcodes for any P.O.S. The fine detail is perfect for nutrition labels which contain a lot of information in a small amount of space. QuickLabel printers can even print 3-point font so you can list every ingredient, and every vitamin percentage, on every one of your university and college dining food options.ql_111_800_kiaro

The ability to print in 300-1600dpi with excellent precision ensures the quality of your label, ultimately catching the eyes of consumers with its stunning and completely customizable design.

QuickLabel not only provides all the requirements for your prepared food & beverage labels, we make your products look great!

With over 40 years of experience and reliability, we have the resources to guarantee the best quality product on the market.

Improve your work flow today and see for yourself! Schedule an in-person demonstration with us.

One of our trained technicians will come to your facility and use your artwork to print your labels on one of our QuickLabel printers.

Or, contact us today to learn more about what we have to offer!

Don’t forget to follow us on Twitter, like us on Facebook and connect with us on LinkedIn.

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QuickLabel Referral Benefits: Think You’re Cut Out For Our Benefits?

Posted on by Kelsey Sullivan

If you’ve invested in a QuickLabel printer, you already know the height of benefits you and your company are reaping. But did you hear about the QuickLabel referral benefits?

From printing in 600-1600dpi, producing customizable labels at up to 8 inches per second (ips), and photographic quality and clear-cut text; QuickLabel printers have the ability to save your business time and money as well as catch the customers’ eye.

So, do you know someone else who would be interested in having a QuickLabel printer? (Bonus: It will benefit you, too!)

infographic_ql_referrelai

Does a free set of inks get your gears turning?

They don’t have to be from your line of work. With QuickLabel printer’s variety of options, such as the Kiaro! 50, Kiaro!, Kiaro! D and the QL-111, they can be found throughout a wide variety of labeling industries.

Here are five examples of businesses included within our industry range and what they had to say about their QuickLabel printer:

1. Food Labels – Jody’s Popcorn

Jody’s Popcorn of Virginia Beach was in need of a reliable printer that could take on their growth, as well as their quick in-store demands. Looking for a short-run labeling solution, Jody’s found QuickLabel and the Kiaro! label printer. In a short period of time, the Kiaro! allowed Jody’s to flourish with its on-demand, colorful and high quality labels.

Michael Katz, Vice President, states, “The Kiaro! printer has saved Jody’s time and production. The amount of time it takes for us to produce a custom job has decreased greatly. We can literally have somebody walk into the printing area and say ‘I need this’ and turn it around in 10-15 minutes.”

2. Beverage Labels – Doc’s Tea

Doc’s Tea knew they required exceptional labels for their bottles of low calorie tea, and printing labels on demand and in-house was an ideal solution for them. When they discovered the stunning performance of the Kiaro! label printer they were amazed. They have been printing beautiful tea labels with QuickLabel ever since.

Dr. Christopher Banks, CCO of Doc’s Tea, says the Kiaro! has been great for their business because, “We don’t have to spend so much money going out to the big labeling companies – we can print them out as we need them and save some time and also save some money.”

3. E-Liquid Labels – Boosted Vapor

Boosted Vapor, e-liquid maker and vape shop retailer based in Clinton, Michigan, uses the Kiaro! to label its wide variety of vape juices. Boosted Vapor also offers custom labeling of its e-juices to wholesale and private label customers, and prints all labels with their QuickLabel printer.

Jeff Kohr, CEO, says “I believe in our Kiaro! printer. I’ve had a lot of other printers, I’ve never had anything like the Kiaro!. It has improved the quality of our product from a labeling standpoint, it’s improved our productivity, and it’s improved our inventory control. It’s been a top quality unit.”

4. Medical Device Labels – Key Surgical

With in-house UDI label printing, Key Surgical found fast, easy, and affordable compliance for labeling all of their different medical devices. With the ever-changing FDA labeling requirements, Key Surgical needed to stay on top of what was to be included on their labels. In addition to QuickLabel printers’ ability to generate small, clear-cut text and barcodes, the in-house complete label customization was the perfect fit for their business.

Key Surgical Director of Operations, Lena Cordie, says that with the Kiaro! label printer, “We save money on labeling stock and on supplies. We’re able to purchase smaller quantities more frequently rather than storing them on site with the possibility of damage and waste. The Kiaro! has been a huge asset to our production productivity and efficiency.”

5. Hardware Labels – Quick Fitting

Quick Fitting, the leading manufacturer of “push connect” plumbing fittings and valves sold at Lowe’s, Tractor Supply, Ace Hardware found that frequently changing labels produced a wasteful excess of inventory.. Quick Fitting was able to cut its costs by 40% when they began printing their own retail plumbing labels with the Kiaro!.

“It allows us a flexibility we didn’t have in the past. If we ran out of labels– if we were even short by 30 labels – it cost us a shipment. With the Kiaro! we just simply walk over to the unit and print out some more,” said David Crompton, CEO of Quick Fitting.

To view the full list of applications our QuickLabel printers have been used for, click here.

So do you know anyone who would like to enhance their own business and branding, as well as save time and money with a QuickLabel printer?

Participating in the QuickLabel referral benefits program will not only be beneficial to them.

If you successfully refer a friend, you will be sent a free set of inksThat’s about a $1,000 value towards your business!

So what are you waiting for? Refer a friend today!

Contact Info:
Toll Free: (877) 757-7978
Outside USA: (401) 828-4000

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Kiaro! Couples: Get to Know Our Sweethearts

Posted on by Kelsey Sullivan

This Valentine’s Day, we wanted to get you to know more about the beautiful relationships we’ve brought to life. Especially the lives of our Kiaro! couples.

As you’ve probably seen in our latest Facebook post, we recently named the Kiaro! and Rewinder our couple of the year. After all, they’ve created some wonderful labels together.

But they aren’t the only relationship we’ve taken notice of. Looking back, we realize we’ve become quite the matchmaking system.

While we love all of the customer relationships we’ve created, there are several sweethearts that stand out. Coincidentally, they make some pretty sweet products.

O&H Danish Bakery

The family-owned Danish bakery located in Racine, Wisconsin enhanced the appearance of their bakery labels by printing with the Kiaro! inkjet label printer.

O&H Bakery is known for their traditional Danish Kringle, a flaky oval pastry that takes 3 days to bake, with a variety of seasonal toppings, fillings and icings. They come in flavors such as the Wisconsin, Cream Cheese and one of their most popular, Almond Kringle.

Their Kringle’s are so popular that they are not only enjoyed by President Obama, but by thousands of buyers around the world with varying tastes.

With their online and mail order business, they have order requests for any mix of products come in at any time, giving them no way to predict the exact quantity of labels they need for each type of Kringle.

Finding pre-printed labels costly and wasteful, O&H knew they needed a printer that could accommodate for the unpredictability of demand.

With the Kiaro!, O&H not only avoids having to purchase large quantities of pre-printed labels, but is now able to print labels in short-run batches for its growing mail order business and custom corporate gift program, whenever they’re needed.

After bringing this Kiaro! couple together, they not only earned new customers, but earned more business from their existing customers.

“I’m a firm believer that people eat with their eyes…We really want good detail to well represent the image that we are trying to portray on the label, and I think that the Kiaro! printer does just that for us.”– Eric Olesen, Owner, O&H Bakery

Kermit’s Key West Key Lime Pie Shoppe™

Kermit’s Key West Key Lime Shoppe knows all things key lime.

Despite what you may have thought, their signature item is not just their delectable key lime pies. They are known for their wide variety of sauce and dressing concoctions and especially their dark chocolate pie bars, which are shipped throughout the country.

kermitsEven though they produce thousands of orders, they still have the need to make a lot of their products in small, artisan batches, on-demand.

Instead of continuing to grasp at predictions for label demand based on what products they might create or ship, resulting in excessive inventory of labels, Kermit’s realized they needed something that would give them labels in a moment’s notice – and they found that in the Kiaro!.

When Kermit’s met the Kiaro!, you could say it was love at first print…err, bite…I mean, sight! They were able to print whatever they needed, fast.

Lucky for them, the Kiaro! is a good investment for anyone who prints in small batches, or needs control over quantity. What’s more, the Kiaro! never diminishes their company color or label quality. It supports their branding fully.

Printing in 1200 dpi, Kermit’s now has the ability to print consistent and intricate color labels that are nothing less than eye-catching. Look at this Kiaro! couple, what a pair!

“It’s rare that I will print 2,000 of a particular label. I’m much more likely to print 75 of something and 200 of another, and [it’s a good investment] to have the flexibility to be able to do that on the fly.”— Karen Puglisi, Sales and Marketing Director, Kermit’s

Amoretti®

Hailing from Oxnard, CA, Amoretti does things a little differently.

Instead of making the sweets and treats, they supply the ingredients for executive chefs, gourmet pastry makers and food and beverage brands to make products taste just right. This includes high quality ingredients and flavorings such as first-class syrups, coffee flavorings, pastry ingredients and especially their premium martini mixes.

amorettiWhat else was different about Amoretti? Well, they weren’t exactly monogamous in their needs. In other words, they loved the Kiaro! so much, they wanted more.

Two more to be exact.

Why? Because their trio of Kiaro!’s was exactly what they were looking for.

You see, Amoretti wanted to be able to properly showcase the quality of their products, while still being able to maintain the rate at which they produced new and existing products.

Some Amoretti flavorings sell faster than others, so they needed a match that was versatile but still able to produce high quality labels to match their high quality products.

It’s not that one Kiaro! didn’t do the job for them, not at all. Printing consistently at 8 ips (40 feet per min) and in 1200dpi on demand, they just wanted more of what they had found to support their growing business.

And who could blame them?

With their Kiaro!’s, Amoretti is not only able to keep up with their extremely fast and fresh production schedule, but they can now create custom labels with the most intricate detail, readable barcodes and accurate nutrition labels.

“Our products are high-end pastry ingredients. We’re on the top shelf. Our Kiaro! printers allow us to look that way.” – Nick Squires, IT and Social Media Coordinator, Amoretti

Browndog Creamery

Last but certainly not least, we made quite the match with Browndog Creamery.

Located in the heart of downtown Northville, Michigan, they’re a “micro-creamery” that brings customers delicious and unique handcrafted ice creams. Some of their seasonal flavors include Gingerbread, Old Man Winter, Boozy Eggnog and the ever popular French Press Mocha.

browndogThey had a lot of needs, but it certainly wasn’t their fault. As a micro-creamery, they make small batches, rare flavors and unique products all with very limited supplies.

Not only did they need a fast, reliable but quality printer, they had very specific requirements our Kiaro! had to meet.

Requirements like producing labels that withstand the freezing temperatures necessary for storing ice cream or delivering flexibility to meet continuous product rotation.

You see, instead of mass producing the same flavors of ice cream, Browndog only makes small batches that rotate and change frequently.

When they found out their ‘cool personality’ didn’t faze the Kiaro! labels (which can withstand temperatures from -65°F to 147°F), they knew they were meant to be together. After all, everyone has baggage. While living with the proverbial cold shoulder can be difficult, it wasn’t a problem for either of them.

Now, Browndog Creamery and the Kiaro! work together to create their own vibrantly cool custom labels printed in-house –labels that love pairing with Browndog’s ice cream cartons!

“The Kiaro! has been a wonderful fit in our business, it allows us to make these very small run labels and customize them to everything that we needed to do.” – Paul Gabriel, Co-Owner, Browndog Creamery

Why Our Kiaro! Couples Are A Success

A lot of our customers had relationship issues with their previous printing choices – relationships that didn’t give them the flexibility they needed or satisfy their businesses’ profound label desires.

But they found that printing flexibility and satisfaction with the Kiaro!. They realized that they had found a reliable partner for the short runs and the long runs; the unexpected and the little things.

You see, the Kiaro! supports you and your business to the fullest, making it the perfect sweetheart. It gets you through thick and thin, always delivering the best print quality for your labels regardless of its pace.

That’s the kind of love and security our customers, and everyone else, deserves. And we are beyond happy to have been involved in creating such fruitful relationships.

Questions About Your Own Label Printing?

Read how the Kiaro! digital label printer lets you print gorgeous labels, reduces excess label inventory, saves you time and allows your business to become more profitable.

Or contact us today by giving us a call, sending us an email or deciding to schedule your own Kiaro! demonstration!

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Jody’s Popcorn Labels POP! with the Kiaro! Label Printer!

Posted on by Kelsey Sullivan

In Virginia Beach, Jody’s Popcorn sells freshly made, caramel coated, chocolate drizzled and savory popcorn snacks. With their unique line of product flavors, they rely on their Kiaro! label printer to produce the famous popcorn labels that pop!

What Makes It Gourmet?

jodys_bagsMichael Katz, Vice President of Jody’s Popcorn, explains, “People often ask what gourmet popcorn is. What gourmet means to us is that we use the highest quality ingredients that we can find because we are very concerned about our flavor profile and the quality of our product.”

We traveled to Virginia Beach to get a taste of what Jody’s Popcorn is made of, and see how they use their QuickLabel printer to make their popcorn labels look as good as their freshly popped batches taste.

It’s About Quality AND Quantity

“Our quality is not just about the product, but the overall experience at Jody’s,” stresses Katz, “At our oceanfront store, we make freshly popped popcorn right there.”

While the quality of their popcorn is priority, their quantity demands (no matter how big or small) are important to them as well.

popcornMichael Katz explains, “The oceanfront store grew in popularity. We had lots of demand for our products, so Jody’s leased facilities that were able to produce much larger quantities of popcorn. We were then able to label that product and offer a much wider variety at our oceanfront store, also satisfying the needs of whole sale customers.”

But with that expansion, Jody’s needed a reliable printer that could take on their growth, as well as take care of quick in-store demands. As the business grew, so did Jody’s product line. It became less affordable to order thousands of popcorn labels for all of their many flavors, changing order sizes, and special requests for custom labeling.

“What we had before was outsource printing,” explains Katz, “We were making a lot of products and sending a lot of products to be outsourced. But the cost of having all that inventory sitting on our shelves didn’t seem to make much sense.”

QuickLabel Meets Jody…

Looking for a short-run labeling solution, Jody’s found QuickLabel Systems and the Kiaro! label printer.

michael_katz_kiaroKatz quickly discovered how easy it was to operate a Kiaro!, stating, “My concern then came, how difficult is that to operate? And it was really very simple. Anybody that could operate a printer can operate this printer.”

“When I first saw the Kiaro!, my initial impression was, ‘Wow! It’s not drab, and I’m not interested in printing anything that’s drab.’ So I really connected with that,” reveals Katz, “Once I looked at it operate, I was impressed with the quality of what was being ‘spit out,’ if you will, as finished product. These labels were just coming off and they were beautiful.”

QuickLabel’s Kiaro! Saved Them Time & Money

“Our ability to flourish in both the promotional products industry and the whole sale business has been greatly enhanced by our ability to create custom labels. That gives us the ability to very quickly customize a package for customers. If a particular customer wants to have their farm store on it or their gift store, we’re able to produce that here, quickly, in our facility and put that on the bag and get it out the door,” Katz states.

“There are times when we find that we forgot to order a pre-printed label and we need it right now, or we’ve ordered it, but there’s a problem at the printing company and they can’t deliver the label at the time we expect,” Katz explains.jodys_labels

He expands,“With the Kiaro!, we not only use it to print our custom labels and small quantity product labels, but we also use it as a back-up printer. We can print exactly the same label we send out for our large-runs of pre-printed labels, and the Kiaro! labels look indistinguishable from an outsourced label. It is really a wonderful situation.”

“The Kiaro! printer has saved Jody’s time and production. The amount of time it takes for us to produce a custom job has decreased greatly. We can literally have somebody walk into the printing area and say ‘I need this’ and turn it around in 10-15 minutes,” concludes Katz.

Want More?

To learn more about how the Kiaro! color label printer can save you time, money, and provide you with gorgeous customized color labels, click here.

Or contact us today by giving us a call, sending us an email or deciding to schedule your own Kiaro! demonstration!

About Jody’s Gourmet Popcorn

Jody’s Gourmet Popcorn of Virginia Beach, VA makes fresh, delectable kettle corn, caramel corn, and flavored seasonal popcorn for all the world to love. Shop in-person at their beautiful ocean front store at 31 Ocean Shops, or online at www.JodysPopcorn.com.

If you’d like to sell Jody’s Popcorn in your own retail store, wholesale pricing and quantities are available. Jody’s makes a great fundraiser for your school or organization with custom packaging for special events and other special orders.

To contact Jody’s, please call 866.797.JODY or visit their Facebook page.

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