Stanley Black & Decker’s East Longmeadow, Massachusetts facility specializes in manufacturing the strongest, fastest and most durable band saw, jigsaw and hacksaw blades on the market.
QuickLabel traveled to their facility to see how they use their Kiaro! K-100 label printers to ensure their labels reflect the quality of their product as well as advance their production line.
Watch our video to see how one of the country’s leading tool brands benefits from printing labels in-house and on-demand.
Kiaro! K-100: The Ideal Hardware Labeling Solution
“From what we were getting when we printed our previous labels to what we’re printing now – I was just blown away.”
– Sean Wylie, Team Leader, Paint/Print/Pack Department
Stanley Black & Decker produces a wide variety of industrial tools, fasteners and security products for well-known brands such as DeWalt, Craftsman, Lenox, and more.
Within their East Longmeadow, MA facility, Stanley Black & Decker creates professional hardware labels using their three Kiaro! K-100 label printers, which include specific text, barcodes, color codes and photo images. These labels are applied directly onto saw blades and other product carton labels sold to businesses such as Home Depot, Lowe’s and ACE Hardware.
For these labels to be accepted and placed in-stores, they are required to meet stringent retail regulations. An easy, in-house labeling solution, QuickLabel allows Stanley Black & Decker to produce not only compliant, but professional hardware labels that stand out on the shelves.
Sean Wylie, Team Leader, Paint/Print/Pack Department, states, “I believe product packaging is very important here. We have blades that are for metal cutting, wood cutting, blades that cut different thicknesses of metal – all of that needs to be represented on our labels. Anything we put our product in, we want it to stand out.”
SAP Software Integration
Stanley Black & Decker uses a global SAP software system to manage data across multiple product lines and business departments.
The Kiaro! K-100 label printers were able to seamlessly integrate with their SAP system through a custom developed manufacturing floor application, allowing product images, branding and other product data to be accurately printed on all their product labels.
This allowed them to easily update labels as needed, in the quantity they needed, without hassle.
Working with the Kiaro! K-100’s as an IT developer for their SAP system, Anatoli Vishnyakov, states, “Now, we don’t have to keep a pre-printed stock of labels, so we print on-demand as many labels as we need at that specific time.”
Wylie adds, “My favorite trait of the Kiaro! is the ease-of-use. It’s pretty simple – when I need it, I can print it.”
The Benefits of Printing Professional Hardware Labels In-House
By integrating QuickLabel Kiaro! K-100 label printers into their business, Stanley Black & Decker saw an increase in time, flexibility, and speed of production, as well as higher durability and quality of their labels.
About Stanley Black & Decker
Stanley Black & Decker is a leading tool brand company, producing a wide variety of industrial tools, fasteners and security products for well-known brands such as DeWalt, Stanley, Craftsman, Lenox, etc. Their East Longmeadow, Massachusetts facility specializes in manufacturing the strongest, fastest and most durable band saw, jigsaw and hacksaw blades on the market. More information about Stanley Black & Decker can be found at www.stanleyblackanddecker.com.
Posted in Label Printers, Packaging, Printing Solutions, Product Labels, QuickLabel Customers | Tagged Ace Hardware, barcode labels, barcode printers, carton labels, color code, color coding, color label printer, color label printers, custom labeling, custom labels, digital color label printers, Durable labels, hardware, hardware label requirements, hardware labels, high speed labels, high volume printing, Home Depot, in house labels, industrial labels, inkjet label printer, Kiaro!, Kiaro! K-100, Kiaro! label printer, label printers, label printing, labeling, labeling requirements, labels, Lenox, Lowe's, on demand labels, on demand printing, packaging, print durable labels, print hardware labels, print your own labels, private label, private labeling, private labels, product labels, quicklabel, SAP, SAP system, saw blade labels, saw labels, shipping labels, short-run labels, Stanley Black & Decker, warehouse labelsNovember 30, 2017
Many companies outsource their product labels to save on costs and maintain production efficiency. But when you break it down, is outsourcing really the most efficient route? Depending on your business size and needs, it could be more beneficial printing prepared food labels in-house.
Here are our top four reasons why taking label production in-house can be the better option:
1. Outsourced Printing Comes at a Price
While using another facility to produce your prepared food labels might seem like a giant weight off your shoulders, it may not necessarily be the case.
Outsourcing can end up severely delaying your labeling process, costing your business valuable time and money.
For example, if an outsourced label shipment becomes delayed, so will the orders your company was scheduled to have in stock and on the shelves. These delays will happen, as do errors.
Misprints can cause setbacks and affect the use by/sell by dates on your products. This is especially true for made to order businesses and prepared foods.
The best way to avoid these dilemmas is investing in a small, short-run digital label printer to easily bring production in-house.
On implementing short-run digital label printers in-house, Impression Technology Europe reveals, “Not only is the initial investment much more affordable but the cost per print is extremely low. After doing the math, most clients will find it will be much more cost effective than outsourcing and based on the output.”
Our main alternative to outsourcing, investing in an in-house digital label printer will not only save you time, but also reduce cost-per-label.
2. NOT ALL ENVIRONMENTS ARE CREATED EQUAL
Printing prepared food labels in-house has its benefits when varying environmental requirements come into play.
Just because some prepared foods need to be frozen, doesn’t mean the quality and appearance of your packaging should suffer. It’s important for your store’s frozen foods to remain cohesive with the rest of your prepared food line. After all, it is your brand.
However, using the wrong label for the products environment can lead to wrinkles due to condensation, fading due to exposure or loss of adhesion and labels falling off.
If your business is using regular pre-printed labels, chances are, the labels won’t hold up in your storage environment.
Ultimately, finding the correct label material is just as important to your printed results as your design. QuickLabel has developed special materials that are capable of absorbing the inks so that printed labels do not smear and reproduce the most accurate colors possible.
The ability to maintain complete control over your label materials and printing process will allow your business to have a streamlined, efficient process with branded labels that look the part.
One example of easy in-house printing solution is QuickLabel’s flagship Kiaro!, Kiaro! D or wide format QL-800 inkjet label printers. These printers are known for printing frozen food labels that are extremely durable and still generate high-quality 1200 – 1600 dpi imagery.
With the right in-house printer, you’ll have professional frozen food or beverage labels printed instantly and can be applied to products that are already frozen, or before they go into the freezer.
3. It’s Not Easy to Keep Up with FDA Regulations & Demands
Keeping up with the FDA’s changing regulations and formats can greatly affect your product labels. If standards are not met, your entire product line could suffer from massive recalls.
This intimidating process includes font restrictions, mandatory statements, allergen alerts and stringent calculations for daily values.
As a food manufacturer or grocer, you want to spend your energy on your recipes, production, branding and sales – not on interpreting FDA labeling mandates.
While it is absolutely necessary to adhere to FDA regulations to avoid recalls and present your customer with the quality and transparency they deserve, you can make it easier on your business.
This is where an in-house label printer truly shines. For every change in date, rule, format, etc., you have the ability to immediately customize your labels on the spot.
Printing prepared food labels in-house gives you the ability to print the exact number of labels you need for what’s in-stock, on-demand. Meaning no more wasted labels, no more overstock and no more falling short.
This gives you more flexibility in your printing process, as well as introducing the option for seasonal or promotional packaging.
4. Things Are Better When You’re in Control
Your labels are the face of your brand, so you always want to maintain professionalism and put your best foot forward.
If you want to be in control of your business and remove exterior dilemmas, it may be time to consider printing prepared food labels in-house.
If you’re interested in high-quality, short-run label printing in-house, feel free to view our line of complete labeling solutions, including software, media and a wide range of digital label printers from monochrome barcode printers to photographic inkjet color labeling systems and presses.
Or, if you’d like to speak with one of our field sales engineers or media specialists, feel free to contact us for more information! They would be happy to work with you to find the right solution for your application.
Posted in Label Printers, Packaging, Printing Solutions, Product Labels | Tagged best label printer, color label printer, color labels, custom label, custom labeling, custom labels, deli label, deli labels, digital color label printer, digital color label printers, Durable labels, expiration labels, fda compliant labels, food labels, food packaging, frozen food labels, grocery labeling, grocery labels, grocery packaging, grocery store labels, in house labels, in-house label printing, in-house labeling, in-house printing, Kiaro!, label prepared food, label printer, label printers, label printing, label production, labeling, labeling solutions, labels, nutrition facts labels, nutrition facts panels, nutrition facts table, nutrition labels, nutrition panel labels, on demand labels, on demand printing, packaging and labeling solutions, prepared food, prepared food labeling, prepared food labels, prepared food packaging, printing solution, private label, private labeling, product labeling requirements, product labels, quicklabel, seasonal packaging, sell by labels, short run digital label printer, short-run labels, use by labelsSeptember 15, 2017
QuickLabel & TrojanLabel: The Complete Packaging and Labeling Solution
Since introducing the first color label printer in 1994, our goal has been to provide industry best on-demand label printers as a complete packaging and labeling solution.
From the Sundance in 1994, a four color thermal color digital transfer printer to the original Kiaro! in 2010 to the new QL-240 in 2017, we have always striven to provide innovative, high-quality printing technologies that make the lives of customers easier.
Continuing to push the progressive envelope, QuickLabel’s parent company, AstroNova®, recently acquired a new division that specializes in larger, more versatile printing systems.
In February 2017, our business unit expanded to include TrojanLabel™, a growing force in the digital label press, overprinting and specialty printers industry.
Who is TrojanLabel?
Beginning in Denmark in 2012, TrojanLabel has globally revolutionized color printing technology with the production of their digital color label presses and specialty printer systems for a broad range of end markets.
A fantastic complement to our tabletop label printers, TrojanLabel products include the T3-OP (Trojan3), a digital professional packaging and converting overprinting system and the T2 (Trojan2), a sophisticated digital label mini press.
To learn more about TrojanLabel, feel free to visit the TrojanLabel website.
What Does This Acquisition Mean for QuickLabel?
To put it simply, the Product Identification unit of AstroNova will include QuickLabel and TrojanLabel. This means, in addition to specializing in tabletop labeling systems, AstroNova Product Identification will also support TrojanLabel’s specialty overprinting and digital press systems.
While QuickLabel and TrojanLabel remain separate divisions, both will fall under the same business unit of the AstroNova parent company.
How Does This Benefit You?
Ultimately, the acquisition of TrojanLabel amplifies the strength and capabilities of both brands, known leaders in their industry.
Gregory A. Woods, AstroNova’s President and Chief Executive Officer, shares, “QuickLabel and TrojanLabel provide customers with a broad portfolio of products spanning tabletop printers and light-production label printers as well as advanced specialty printing systems.”
As a whole, we are now able to provide products, services and supplies that improve the consumers’ ability to track and market their products in small to large scale businesses, spanning all industries.
With additional options to match your specific needs, we can now deliver a wider range of application specific packaging and labeling solutions — furthering our goal to provide the complete packaging and labeling solution.
Where Can You See the New TrojanLabel Products?
Held in Las Vegas, Nevada, this will be an exclusive event for all PACK EXPO attendees.
While we expect to host many trade shows together down the line, this is your chance to get ahead of your competition.
We are pleased to officially be able to provide the best solutions from tabletop label printers to specialty and digital printing presses for consumers worldwide.
We’re looking forward to seeing all those who plan on attending #PACKEXPO2017 for our exclusive first show together!
Posted in Label Printers, Packaging, Private Labels, Product Labels, Trade Show | Tagged AstroNova, beer labels, best label printer, beverage labels, brand labels, branding, chemical labels, color label printer, color label printing, commercial packaging, cosmetics labels, craft beer labels, custom labels, first label printer, food labels, GHS labels, hardware labels, in house labels, in-house label printing, Inkjet label printing, Kiaro!, label printers, label printing, labeling, labeling news, labeling solution, labelling, medical device labels, mini press, nutrition labels, on demand labels, on-demand label printing, overprinting, Pack Expo, Pack Expo 2017, Pack Expo Las Vegas, packaging and labeling solutions, packaging design, packaging news, packaging printer, packaging solution, packaging trade show, pharmaceutical labels, pigment label printing, printing, printing press, printing technology, private labeling, private labels, product identification, product labels, QL-111, QL-800, QL111, ql800, quicklabel, shipping printer, small business, specialty printers, spirits labels, Sundance, T2, T3, tabletop label printer, tabletop printer, thermal printing, Trojan2, Trojan3, TrojanLabel, TrojanThree, TrojanTwo, Wine LabelsFebruary 13, 2017
As soon as the winter holidays come to a close, it’s time to share the love. It’s the time of year that everything on the shelves starts being seen through pink, red and heart-shaped lenses.
But does it really work?
Do consumers really prefer the Valentine version of your product?
According to Packaging Digest, 65% of US consumers prefer seasonal packaging to regular packaging.
That means over half of US consumers are more likely to reach for the seasonal themed batch of goods. It’s all about the visual appeal.
Think about it, the main reason chocolates and baked goods are purchased during the month of February is due to the nature of Valentine’s Day. In spirit, the consumer will reach for the red heart chocolate bag instead.
According to the Complete Guide to Seasonal Packaging by Mary Davies, “in order to stay competitive with the big brands it is essential that you adopt seasonal packaging.”
In a Label & Narrow Web article, Superbrands founder Marcel Knobil supports Davies statement by expressing, “Thanks to impressive print packaging, brands can seduce customers into a change of purchasing vote at the point of purchase. We would end up with less brand and more bland were it not for the attention that the packaging attracts.”
So seasonal packaging is the right idea, but how do you know if it’s the right idea for you?
Davies expands, “a bakery is much more likely to benefit from changing their packaging than a stationary supplier. Think about your business model, your products and your customers and then decide whether there would be a benefit to using seasonal packaging.”
So if seasonal packaging is right for you, there are two important things to remember before you get started:
- Don’t confuse your customer
By not make your designs similar to another product you already offer, it could confuse your customer and cause them to shy away from the product altogether.
- Don’t overestimate
If you don’t have your own in-house label printer, it’s easier to make your packaging labels a limited time offer vs. overstocking on labels that will ultimately go to waste.
Whether you are a business small or large, it is definitely worthwhile to invest in seasonal packaging.
But where do you start?
To get the creative juices flowing, we’ll leave you with Hornall Anderson’s top tips of incorporating holiday packaging into your business:
- Create a tradition
Pair your product with something extra in the spirit of the season, and keep it going each year.
- Make collectibles
Packages that are part of a set or able to be repurposed in an innovative way.
- Make gifting easier
Gifting through unique or personalized packaging is beautiful enough to be a gift itself.
- Create a campaign
Build “fanfare” around your product launch.
- If you can’t avoid clichés, have fun with them!
Look for visual and tonal treatments that evoke the season without being overly dependent on overused symbols, or look for ways to turn them on their head.
Interested in creating seasonal or in-house labels today? Check out our website to learn more.
Posted in Holiday Labels, Packaging, Private Labels | Tagged bakery labels, chocolate labels, color labels, digital color label printer, digital printing, food packaging, gift ideas, gift labels, in house labels, inkjet label printer, label design, label printers, label printing, on demand labels, on demand printing, package design, packaging, personalized packaging, private label, private labeling, seasonal labels, seasonal packaging, Valentine's Day, Valentine's LabelsNovember 16, 2016
For those of you who could not attend, it’s time to for a Pack Expo 2016: QuickLabel recap. If you weren’t able to see us at our booth, this year’s PACK EXPO in Chicago was one of the most successful and eventful shows for QuickLabel.
Newly Redesigned Booth
To begin, this was our first year exhibiting at the show with our new name “QuickLabel” vs. “QuickLabel Systems” from our company rebrand.
Our entire booth was redesigned to adhere to our new style guidelines and verbiage.
In other words, our booth got a makeover.
New banners, posters, flyers and display colors were created and integrated for the consistency of our modernized look and feel.
Pack Expo Faces
Another one of our visitors were a blast from the past, being an original Vivo! customer. Shawn from Brandt Consolidated was happy to speak with us and spend time at our booth the first day of Pack Expo. Brandt Consolidated has been around since 1953, helping its local growers implement custom approaches to crop management and provides cutting-edge products to customers world-wide.
It truly makes us happy that our customers know they can always stop by and catch up with us. It was wonderful to see part of our QuickLabel family! Thank you!
Pack Expo 2016: QuickLabel QL-800 Release
Perhaps the most eventful portion of Pack Expo 2016 was the unveiling of our latest color label printer, the QL-800.
The QL-800 is designed with the power of a high-end digital printing press, sold at just a fraction of the price. The fastest, most versatile in-house digital color label printer available, the QL-800 combines printing of both narrow and wide labels with high speed, high-quality output. The QL-800 is the best tool for customizing your product labels in affordable small quantities.
When you use the QL-800 to print your labels in your own office or factory, you’ll move beyond excess inventory and production delays to achieve a lean, one-piece flow production process. The QL-800 gives you flexibility and cost-savings by allowing you to digitally printing the right label for the right customer in the right quantity, just-in-time. A true digital printer, the QL-800 easily lets you print labels with any text, barcode, or color graphics in affordable small batches.
It’s perfect for labeling multiple different products or labeling for different wholesale customers. During Pack Expo, the QL-800 was so well received, multiple were sold on the spot during the first days of the tradeshow!
If you want to learn more about the QL-800, please feel free to visit its new page on our website.
We want to thank everyone again for coming out! And thank you for the experience, Pack Expo. See you next year!
Posted in Packaging, QuickLabel products, Trade Show | Tagged beverage labels, color label printer, digital color label printer, food labels, in house labels, label printer, labeling, labelling, narrow label printer, new release, on demand labels, on demand printing, Pack Expo, packaging, private labels, product identification, QL-800, ql800, quicklabel, QuickLabel customers, tradeshow, wide label printerSeptember 2, 2014
We’re hosting our very first In-House Label Design Competition!
This means that those of you who design your companies’ product labels are finally going to get the recognition you deserve. Every in-house label designer is eligible to enter their product label artwork, and entries will be judged by a panel of packaging experts. The entry fee doesn’t exist – it’s totally free of charge to enter the contest.
Watch this short video about the In-House Label Design Competition.
What Can You Win?
The public announcement of winners will be held at Pack Expo in Chicago on November 3rd, 2014.
- The Grand prize winner will win $500 and the coveted “Quickly” trophy.
- Second prize winner will win $300.
- Third place winner will win $150.
Why Are We Recognizing In-House Label Designers?
We know that being an in-house label designer can be a job with a lot of responsibility and too little reward. You face short deadlines, hear conflicting opinions from your boss, colleagues, and customers, work with low-resolution graphics, shoot your own photos, come up with great new product names off the top of your head, and more!
But now all of your efforts will no longer go unrecognized. By hosting this competition, QuickLabel is aiming to recognize the work that goes behind each label.
There are people in the business that have an art degree, and there are some who don’t. Your level of talent in art, or anything else, isn’t measured by how many years you went to college for it – it’s measured by how much of your soul that you pour into it! And as in-house label designers, you pour an overflowing amount. Sometimes that can be hard, and sometimes that can be easy, but both deserve recognition.
Who is Eligible to Enter?
What if you don’t own a QuickLabel printer?
The answer to that is super simple: you don’t have to own a QuickLabel printer to enter into the competition. We’re urging all in-house label designers to enter.
How to Enter the In-House Label Design Competition
How can you win all that extra cash and that awesome trophy for your desk if you don’t submit your labels? You can’t. Actually, you won’t.
So where’s the harm in trying? The only thing you have to lose is nothing. Finalists will be contacted in October, and those who won will be announced on November 3, 2014 at the Pack Expo trade show in Chicago.
So, think it over. If you want to submit, then do it here. We accept .pdf, .jpg, .jpeg, .png, and please make sure these files are less than 10 Mb. So, it’s time to whip out your thinking caps and open up Photoshop!
We’re waiting for you.
Do you have any questions about the In-House Label Design Competition?
Please contact Charles Smith. We always love to hear from you – no matter the reason.
Posted in Packaging, QuickLabel Contest, Trade Show | Tagged color label printer, contest, design, design awards, design contest, digital color label printers, digital label printer, graphic artist, graphic design, in house label design, in house labels, inkjet label printer, Kiaro! label printer, Label, label awards, label design, label design awards, label design contest, label designer, label printer, label printers, labeling, labels, Pack Expo, packaging, packaging design, packaging design contest, packaging designer, Quicklabel Systems