QuickLabel traveled to Kennesaw, Georgia to see how Dry County Brewing Company uses their Kiaro! D digital tabletop label printer to print beer labels right in their own facility.
After first tasting a locally brewed pale ale from his college town brewery, Trey Sinclair, President & Co-Founder, was compelled to recreate that experience for other entry-level beer drinkers.
Sinclair explains, “At Dry County, we really try to emulate that experience – making really good, world class craft beer for folks who are trying beer for the first time.”
Today, Dry County brews a variety of IPA’s, ales, stouts and lagers at their facility in Kennesaw, Georgia. Finding a more cost-effective and flexible labeling solution in QuickLabel’s Kiaro! D, they are now able to easily print beer labels on demand, such as custom orders and seasonal brews, as well as labels for their taps, kegs and more.
Trouble-Free Label Compliance
Because the Kiaro! D was designed to produce labels that withstand multiple environments and contain all required FDA and TTB information, it became very simple for Dry County to stay on top of labeling regulations.
“That’s where the Kiaro! D comes in handy – allowing us to produce high-quality packaging on a small scale. Without that type of technology, we wouldn’t be able to do so.”
– Trey Sinclair, President & Co-Founder
From hand sanitizer to water-submersion, ice resistance and more, the label materials used with the Kiaro! D are ideal for beer labeling applications. These label materials, all manufactured in-house, are refrigerator-friendly and can even be applied while wet or removed to recycle their bottles.
Using the Kiaro! D label printer and QuickLabel’s label design software, Dry County is also able to print alcohol percentages, nutrition facts, ingredients, volume, government warnings, and other requirements regardless of the bottle or can shape.
Small Batches and Seasonal SKUs
One of the greatest benefits the Kiaro! D provided Dry County was the ability to cost-effectively expand their product line and print custom orders. This includes producing seasonal products and variations such as summer ales, winter lagers, and holiday products in small batches.
“We’re able to label seasonal beers, very small quantity beers and even specialty beers without worrying about minimum order quantities.”
– Trey Sinclair, President & Co-Founder
Dry County also took advantage of introducing multiple SKUs and product sizes from bottles, to cans, to growlers and more.
Without having to worry about minimum order quantities and overstock, the Kiaro! D has allowed Dry County Brewing to save time, reduce their cost-per-label and eliminate minimum order quantities.
Leveraging the Brand with Labels
In such a competitive industry, it takes more than the quality of the product to stand out on the shelves.
Sinclair reveals, “The craft beer space is a really crowded one. I’d like to think we make great beer here at Dry County, but there are a lot of local and national breweries that make great beer as well.”
Sinclair continues, “You have to have the whole package…literally. The label we put on it, the can we put it in, it’s all very important to the brand and the brewery.”
With the help of the Kiaro! D, Dry County
quickly obtained full control over their labeling process and prints their professional, consistently branded labels as needed.
“We can print one-off stickers to hand out to people at festivals or tap stickers for our handles. We really leverage the Kiaro! D across a lot of different realms of packaging.”
– Trey Sinclair, President & Co-Founder
Taking advantage of its flexibility, for instance, Dry County even began using the Kiaro! D to create labels for their beer taps, kegs and promotional materials like bumper stickers! This allowed them to creatively get their logo out there and generate brand awareness in more ways than one.
Sinclair concludes, “The Kiaro! D has helped to both cut costs and save time here at Dry County Brewing. It’s really important to us to be able to have the labels on-hand when we need them, and the Kiaro! D allows us to do just that.”
Looking to Print Beer Labels In-House?
If you’re interested in learning more about how you can print beer labels on-demand, feel free to contact us to schedule a free demonstration or speak with one of our specialists!
About Dry County Brewing Company
Dry County Brewing Co., located in Kennesaw, GA, produces a wide variety of craft beer and hosts regular events such as Friday Flight Nights, Sunday Yappy Hour, Tuesday Trivia and seasonal events like “Boos and Brews.” To learn more about Dry County Brewing, visit them on their website at www.drycountybrewco.com or follow them on social media @drycountybrewco.
If you’ve invested in a QuickLabel printer, you already know the height of benefits you and your company are reaping. But did you hear about the QuickLabel referral benefits?
From printing in 600-1600dpi, producing customizable labels at up to 8 inches per second (ips), and photographic quality and clear-cut text; QuickLabel printers have the ability to save your business time and money as well as catch the customers’ eye.
So, do you know someone else who would be interested in having a QuickLabel printer? (Bonus: It will benefit you, too!)
Does a free set of inks get your gears turning?
They don’t have to be from your line of work. With QuickLabel printer’s variety of options, such as the Kiaro! 50, Kiaro!, Kiaro! D and the QL-111, they can be found throughout a wide variety of labeling industries.
Here are five examples of businesses included within our industry range and what they had to say about their QuickLabel printer:
1. Food Labels – Jody’s Popcorn
Jody’s Popcorn of Virginia Beach was in need of a reliable printer that could take on their growth, as well as their quick in-store demands. Looking for a short-run labeling solution, Jody’s found QuickLabel and the Kiaro! label printer. In a short period of time, the Kiaro! allowed Jody’s to flourish with its on-demand, colorful and high quality labels.
Michael Katz, Vice President, states, “The Kiaro! printer has saved Jody’s time and production. The amount of time it takes for us to produce a custom job has decreased greatly. We can literally have somebody walk into the printing area and say ‘I need this’ and turn it around in 10-15 minutes.”
2. Beverage Labels – Doc’s Tea
Doc’s Tea knew they required exceptional labels for their bottles of low calorie tea, and printing labels on demand and in-house was an ideal solution for them. When they discovered the stunning performance of the Kiaro! label printer they were amazed. They have been printing beautiful tea labels with QuickLabel ever since.
Dr. Christopher Banks, CCO of Doc’s Tea, says the Kiaro! has been great for their business because, “We don’t have to spend so much money going out to the big labeling companies – we can print them out as we need them and save some time and also save some money.”
3. E-Liquid Labels – Boosted Vapor
Boosted Vapor, e-liquid maker and vape shop retailer based in Clinton, Michigan, uses the Kiaro! to label its wide variety of vape juices. Boosted Vapor also offers custom labeling of its e-juices to wholesale and private label customers, and prints all labels with their QuickLabel printer.
Jeff Kohr, CEO, says “I believe in our Kiaro! printer. I’ve had a lot of other printers, I’ve never had anything like the Kiaro!. It has improved the quality of our product from a labeling standpoint, it’s improved our productivity, and it’s improved our inventory control. It’s been a top quality unit.”
4. Medical Device Labels – Key Surgical
With in-house UDI label printing, Key Surgical found fast, easy, and affordable compliance for labeling all of their different medical devices. With the ever-changing FDA labeling requirements, Key Surgical needed to stay on top of what was to be included on their labels. In addition to QuickLabel printers’ ability to generate small, clear-cut text and barcodes, the in-house complete label customization was the perfect fit for their business.
Key Surgical Director of Operations, Lena Cordie, says that with the Kiaro! label printer, “We save money on labeling stock and on supplies. We’re able to purchase smaller quantities more frequently rather than storing them on site with the possibility of damage and waste. The Kiaro! has been a huge asset to our production productivity and efficiency.”
5. Hardware Labels – Quick Fitting
Quick Fitting, the leading manufacturer of “push connect” plumbing fittings and valves sold at Lowe’s, Tractor Supply, Ace Hardware found that frequently changing labels produced a wasteful excess of inventory.. Quick Fitting was able to cut its costs by 40% when they began printing their own retail plumbing labels with the Kiaro!.
“It allows us a flexibility we didn’t have in the past. If we ran out of labels– if we were even short by 30 labels – it cost us a shipment. With the Kiaro! we just simply walk over to the unit and print out some more,” said David Crompton, CEO of Quick Fitting.
To view the full list of applications our QuickLabel printers have been used for, click here.
So do you know anyone who would like to enhance their own business and branding, as well as save time and money with a QuickLabel printer?
Participating in the QuickLabel referral benefits program will not only be beneficial to them.
If you successfully refer a friend, you will be sent a free set of inks. That’s about a $1,000 value towards your business!
So what are you waiting for? Refer a friend today!
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